Director of Marketing & Sales

If you enjoy working with older adults, caring for and talking with them, learning from their stories and seeing them smile, this is the job of a lifetime. At Lake Port Square, you can jump-start a senior living career or build the one you have. You’ll grow, advance, and gain knowledge in senior services — one of the fastest-growing career fields in the country.

You’ll join a team that’s passionate about working with seniors and making them our top priority. We’re committed to delivering the very best resident-centered care and providing high-quality hospitality through our Extraordinary Impressions program. With integrity, a solid work ethic and empathy for older adults, you can create a long, satisfying, and fruitful senior living career at Lake Port Square.

What You Will Do:

The Director of Marketing and Sales is responsible for planning, developing, directing and coordination of all aspects of selling and marketing the independent living residences. Responsibilities include direct sales, managing team performance as well as the lead generation program, including advertising, referral development and event programs.

Job Type Full Time 

Salary $110,000 annually

Competitive commission & bonus structure

Some Responsibilities:

• Plans, develops and executes all aspects of community independent living occupancy development, including annual marketing planning, in collaboration with Senior Housing Marketing and Sales team members.


• Fully executes the sales, marketing, referral and advertising objectives and strategies as outlined in the annual marketing plan.


• Develops and manages the Promotion and Sales budget.


• Ensures timely and accurate input as appropriate into C3 Leads and C3 LinC or other community specific systems.


• Maintains effective communication with the Executive Director and other leadership team members.


• Ensures that all prospect inquiries are managed and that timely follow through is maintained in accordance with designated time frames.


• Drives the performance of Residency Counselors, Marketing Assistant and other associates in the office to meet business needs which may include evenings, weekends and holidays.


• Prepares and maintains accurate and timely reports as required.

What We’re Looking For:

• Bachelor’s degree in Business Administration, Marketing, or a related field preferred.


• Minimum 5 years of experience in sales and marketing, preferably in senior living, healthcare, or hospitality industries.


• Proven track record of meeting and exceeding sales goals.


• Proficiency with CRM systems, Salesforce preferred


• Proficiency with Microsoft Office Suite products


• Successful Completion of Background Screening through AHCA - https://info.flclearinghouse.com

Our Culture: Hospitality & Whole‑Person Wellness

We are deeply committed to a culture of hospitality—treating residents, coworkers, and guests with warmth, respect, professionalism, and care.

We also embrace a whole‑person wellness philosophy, supporting residents across the eight dimensions of wellness: Emotional, Environmental, Health Services, Intellectual, Physical, Social, Spiritual, and Vocational. 

Why You’ll Love Working Here:

We don’t just care for our residents — we care for our team. Here’s how we show it:

• Extraordinary Reward Points to recognize your hard work.


• Free & Confidential Employee Assistance Program for life’s challenges.


• Employee-Led Committees to ensure your voice is heard.


• DailyPay so you can manage your earnings on your schedule.


• Paid Training, Paid Time Off, and Paid Holidays.


• Comprehensive Benefits Package including Medical, Dental, Vision, Life Insurance, Disability, and 401(k).

EEO Employer

Lake Port Square is an EEO Employer