E-Commerce Manager

You in This Role

You’re a detail-obsessed, tech-savvy problem solver who thrives on keeping an online store running like a well-oiled machine. You understand Shopify inside and out, from product listings and collections to third-party app integrations. You take pride in making the customer’s online experience as smooth and enjoyable as possible. You’re equally comfortable diving into HTML/CSS tweaks, organizing hundreds of SKUs, and optimizing for SEO.

You’ll own the operations and functionality of the Rotor Riot e-commerce store and connected sales channels, ensuring customers can easily find, explore, and purchase our products without a hitch.

A Day in the Life

• Start the day by reviewing the site dashboard, ensuring all page’s load correctly, products display accurately, and no broken links or errors are present.
• Add new products, complete with descriptions, specs, images, SEO tags, and category placement, so they’re ready to go live.
• Update the homepage banner and featured collections for current promotions, product launches, or timely events (yes, even hurricanes).
• Monitor and adjust collections, navigation rules, and filters to keep the customer journey seamless.
• Configure and test Shopify apps, such as integrations with Google Merchant Center, Meta Commerce, and other connected platforms.
• Review store analytics, checking SEO performance and customer return rates, and flagging opportunities for improvement.
• Work closely with the US-based marketing and operations teams to ensure store readiness for launches and promotions.

What You’ll Do

• Own and maintain all technical aspects of the Rotor Riot Shopify storefront.
• Curate and refresh the homepage, collections, and navigation to enhance user experience.
• Manage product listings, ensuring accuracy in descriptions, metadata, images, pricing, and availability.
• Oversee third-party app configurations (e.g., Google Merchant Center, Meta Commerce, YouTube Shopping).
• Troubleshoot and resolve technical issues affecting store functionality or conversion.
• Monitor analytics to track store performance and identify opportunities to increase sales and returning customer rates.
• Ensure all SEO best practices are applied to maximize product visibility.

What You Bring

• 3+ years of experience managing a Shopify-based e-commerce store.
• Proficiency with Shopify admin tools, theme customization, and third-party app integrations.
• Light web programming skills (HTML, CSS).
• Experience creating and managing product listings and collections.
• Knowledge of SEO principles for e-commerce.
• Strong attention to detail and organizational skills.

Nice-to-Haves

• Experience or passion for FPV drones or hobbyist electronics.
• Familiarity with tools like Klaviyo, Report Pundit, and advanced Shopify analytics.
• Understanding of shipping configurations and logistics within Shopify.

What You’ll Gain

• Full ownership of a high-visibility, revenue-driving platform.
• The opportunity to directly influence customer experience and store performance.
• Collaboration with a passionate, fast-moving team in the FPV drone industry.
• A role where your technical skills and creative problem-solving will have a tangible impact.

How Success is Measured

• Timely and accurate product listings (within a few days of receipt).
• Improved navigation and collection usability.
• Increased returning customer rate and optimized SEO performance.
• Independent ownership of all e-commerce operations within 6 months.

Salary Range: $55,000 to $65,000/year (based on experience)

Benefits Include:

• Health, dental, and vision insurance (with ~80% of premiums covered by the company)
• 401(k) plan
• Unlimited vacation time
• Equity incentives through stock options

The People: At Unusual Machines is the parent company to Rotor Riot and Fat Shark, two of the most respected and recognizable brands in the FPV drone industry.   Your contributions both big and small will be valued, recognized, and rewarded at every step along our exciting journey. Our team is passionate about growth, innovation, and collaboration. We are constantly striving to improve and better ourselves so that we can better support our customers.

One more thing:  If you are unsure if you have the qualifications, apply anyway!  We don’t hire off key words.  We hire real living people who have choices that we want to hear.  If you are smart and can learn that is what you need.

We are an equal opportunity employer that does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

Unusual Machines participates in E-Verify. E-Verify is an Internet-based system that compares information from an employee's Form I-9, Employment Eligibility Verification, to data from U.S. Department of Homeland Security and Social Security Administration records to confirm employment eligibility.

We unfortunately cannot offer visa sponsorship for this position.