Ecommerce Manager

About Powerflex

Powerflex is a fast-growing ag brand helping ranchers build more profitable grazing systems through high-performance electric fencing, HDPE water infrastructure, reels, and innovative equipment. Our website is our #1 sales tool—and we’re hiring someone to scale it.

Role Overview

The Ecommerce Manager owns the performance and day-to-day operation of PowerflexFence.com with a clear focus on:

• Growing online revenue
• Increasing conversion rate
• Improving customer buying experience
• Launching and merchandising products

This is a hands-on, data-driven role for someone who moves fast and treats the website like a living sales engine.

Key Responsibilities

• Manage and optimize the Shopify store
• Improve conversion rate, AOV, and revenue per session
• Merchandise products, collections, and bundles
• Launch new products and landing pages
• Partner with marketing on campaigns, email, and SMS
• Build a best-in-class mobile buying experience
• Report weekly on performance and opportunities

KPIs

• Ecommerce revenue growth
• Conversion rate
• Average order value
• Returning customer rate
• Mobile performance

• 3+ years managing a Shopify ecommerce store
• Proven success growing online sales
• Strong CRO and merchandising skills
• Data-driven and execution-focused
• Knowledge of SEO and performance marketing

Bonus: Experience in agriculture, western, equine, or blue-collar markets.

• High-growth, operator-led company
• Real ownership and impact
• Direct connection between your work and revenue
• Serving real ranchers and land managers
• Excellent benefits