Email Marketing & Operations Specialist

Position Overview

• Title: Email Marketing & Operations Specialist
• Location: Remote
• Salary: $83,000

Company Highlights

• Global Presence: 14,000+ engaged teammates worldwide
• Recognition: Ranked #20 on Fortune’s World's Best Workplaces™ list
• Revenue: $9.2 billion
• Awards: 35+ industry and partner awards in the past year
• Charitable Contributions: $1.4M+ in 2023

Role Responsibilities

• HubSpot Management: Support and manage email marketing campaigns.
• Email Campaigns: Plan, build, test, and deploy various types of email campaigns.
• List Management: Segment and manage email lists, ensuring data accuracy and compliance.
• A/B Testing: Design and implement tests to optimize email performance.
• Reporting & Analysis: Monitor and analyze campaign performance, providing insights for improvement.
• Email Deliverability: Maintain and improve deliverability and sender reputation.
• Basic HubSpot Tasks: Execute essential tasks like list uploads, report generation, and workflow management.

Production Coordination

• Content Matrix Management: Maintain and update content calendars.
• Deadline Management: Track production timelines and ensure adherence to deadlines.
• Project Management: Use Monday.com and Google Workspace to manage workflows and track progress.
• Cross-Functional Collaboration: Communicate and collaborate with content creators and designers.
• Content Publishing: Upload, format, and publish content on the website using WordPress.
• Website Content Management: Assist with basic content updates on the website.

Qualifications

• Experience: Minimum of 3 years in email marketing and marketing operations.
• HubSpot Expertise: Proven experience in email marketing, list management, automation, and reporting.
• Campaign Development: Success in developing conversion-centric email campaigns.
• A/B Testing: Strong understanding and ability to analyze results.
• Project Management Tools: Proficient in using Monday.com or similar tools.
• Content Management: Familiarity with content calendars and matrix management.
• WordPress: Basic proficiency for content uploading and formatting.
• Organizational Skills: Excellent attention to detail and ability to manage multiple projects.
• Google Suite: Proficiency in Google products (Meet, Drive, Docs).
• Communication Skills: Strong interpersonal skills for effective collaboration.
• Education: Bachelor's degree in Marketing, Communications, or related field preferred.

Bonus Points

• Additional Platforms: Experience with other marketing automation platforms.
• SEO Knowledge: Basic understanding of SEO principles.
• Web Analytics: Familiarity with tools like Google Analytics.