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Event Marketing Team Lead

Job Description - Event Marketing Team Lead


Location: Charlotte (NC) — being flexible to travel to our other Southern cities as needed (Asheville, Greenville, Columbia) is required.
Job Type: Full-time, on-site field leadership (evenings/weekends required).
Compensation: $45,000 base + commission + $600 a month car/phone allowance.
Benefits: Health, dental, vision, PTO, paid holidays, mileage/car allowance, phone stipend, career growth.

Your job is to take ownership of event marketing in the Charlotte area - home shows, retail and partner pop-ups, community events/festivals, fairs — and produce a steady flow of qualified appointments for our sales team. Traveling as needed is required.

This is a in the field type of role. You’ll be out in the field daily working events, setting up and tearing down, prospecting events, recruiting, training, and working hand and hand with the manager.

What you’ll do day-to-day

  • Work events: home shows, retail kiosks, fairs/festivals, and community days.
  • Hit lead-gen targets: appointments set and demos.
  • Assist with tasks: prospecting events, setting up and tearing down events, onboarding new staff.
  • Train and uptrain: teach the pitch, objection handling, and qualification standards.
  • Handle logistics: secure booths, signage, and promo materials; set up/tear down; manage inventory.
  • Build partnerships: develop retail partners and local businesses.
  • Be in the field daily to drive culture, energy, and results.

What you bring

  • 1+ years in event marketing, field marketing, retail/experiential marketing, or B2C lead generation.
  • A proven record of hitting appointment, and demo goals.
  • Comfortable working evenings and weekends and traveling locally.
  • Strong recruiter and coach who can staff fast, train faster, and hold teams accountable.
  • Valid driver’s license and reliable vehicle.

Pay, schedule, and perks

  • Compensation: $45,000 base + commission + $600 a month car/phone allowance.
  • Schedule: afternoons, evenings, and weekends for events, plus some mornings for recruiting and logistics.
  • Perks: health/dental/vision, PTO/holidays, mileage/car allowance, phone stipend, paid training, and career growth.

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