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Field Marketing Representative

Job Description - Field Marketing Representative


JOB TITLE:  Field Marketing Representative

AUTHORITY & SUPERVISION:

  • Reports directly to the Director of Business Development

JOB DUTIES & RESPONSIBILITIES: 

  • Act as a brand representative to promote Solar Cannabis’s book of brands to wholesale clients across Massachusetts. 
  • Facilitate in-store activations and industry pop-ups, tradeshows, and other marketing initiatives.
  • Build strong relationships with wholesale partners, ensuring brand visibility through marketing displays, co-branded materials, and collaborative promotions.
  • Collect feedback from budtenders and wholesale clients to inform marketing strategies and increase sales. 
  • Work closely with the Wholesale Team to brainstorm creative ways to promote new products, bundles.
  • Manage and track inventory of branded marketing materials, including swag, signage, and printed collateral.
  • Maintain content calendars, ensuring alignment with wholesale initiatives. 
  • Work with the Director of Business Development to create and refine marketing materials for wholesale clients and in-store displays.
  • Engage clients with field marketing insights using social media strategies to improve customer experience and brand awareness.
  • Wholesale team and field representative will work closely with marketing to ensure collaborative efforts.
  • Stay up to date with the cannabis market and use data analytics to identify emerging trends and opportunities for innovation.
  • Other duties and special projects as assigned

QUALIFICATIONS:

  • Minimum of 21 years of age.
  • Possess a valid driver’s license or state ID.
  • High school diploma or equivalent experience, BA/ BS is a plus
  • Proficient in Microsoft Office, Google Workspace, Adobe Illustrator

ADDITIONAL REQUIREMENTS:

  • Must pass all required background checks.
  • Must be proactive, have strong work ethic and pay great attention to detail
  • Organizational and time management skills required
  • Ability to work nights, holidays, and weekends.
  • Must be and remain compliant with all legal or company regulations for working in the industry.
  • Frequently moves up to 30 pounds of equipment/materials/product within rooms (100 pounds with assistance).
  • May include being in a stationary position or moving for extended periods
  • Use of Expensify to track miles and out of pocket expenses


 
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