Field Operations & Growth Manager

Job Title: Field Operations & Growth Manager 
Location: Seattle, WA

Reports To: Owners  

Classification: Salary, Exempt

Position Overview 

We are seeking a dynamic and compassionate Field Operations & Growth Manager to join our leadership team during an exciting new chapter in our company’s 30-year history. 

As one of Seattle’s longest-standing, independently owned home care agencies — and a three-time Seattle Times “Best in the PNW” award winner — we’re proud to combine the heart of a local business with the professionalism of an established leader in senior care. 

This is a pivotal leadership role overseeing client services, caregiver field operations, and community outreach for our licensed, non-medical in-home care agency. The ideal candidate is a hands-on, mission-driven leader with a proven ability to build relationships, lead teams, and drive sustainable growth while maintaining exceptional care quality. 

You’ll directly supervise our Client Service Specialists, lead caregiver operations, and partner closely with the owners and leadership team to guide the next phase of company growth — helping strengthen our foundation and prepare for a future where day-to-day operations are led by a dedicated management team. 

This position offers both stability and opportunity: the chance to build upon 30 years of excellence while helping shape what the next 30 years will look like. 

Key Responsibilities:

Client & Caregiver Operations:

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  Oversee and ensure high-quality care delivery for ~90 active clients across the Seattle area. 

  
  

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  Build and maintain strong relationships with clients and families through regular communication and in-home visits. 

  
  

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  Conduct initial in-home assessments, create individualized care plans, and oversee onboarding of new clients. 

  
  

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  Coordinate and introduce caregivers to clients to ensure a smooth start of care. 

  
  

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  Oversee long term caregiver staffing to ensure consistent, appropriate, and long-term client matches. 

  
  

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  Conduct/oversee supervisory visits/caregiver observations and annual performance reviews for 100+ Caregivers. 

  
  

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  Manage caregiver performance, coaching, and corrective actions when needed. 

  
  

Leadership & Team Management:

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  Play a key role in shaping and developing the agency’s leadership structure as we grow and strengthen our management team  

  
  

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  Supervise and support Client Service Specialists, providing training, direction, and ongoing feedback. 

  
  

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  Conduct weekly 1:1 meetings to review goals, performance, and development opportunities. 

  
  

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  Foster a positive, collaborative, and accountable culture that reflects company values of service, integrity, community, and compassion. 

  
  

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  Participate as an active member of the leadership team to help shape business strategy, operational improvements, and long-term growth plans. 

  
  

Marketing & Business Development: 

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  Lead local marketing and community engagement initiatives to attract new clients and referral partners. 

  
  

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  Maintain and grow relationships with referral sources, including senior living communities, hospital discharge planners, and healthcare providers. 

  
  

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  Perform a minimum of: 

  
  

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  5 drop-ins weekly to Tier 1 referral sources 

  
  

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  2 outreach visits weekly to new or emerging partners 

  
  

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  1 networking event weekly (e.g., chamber events, senior care coalitions) 

  
  

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  Develop and implement marketing strategies for expanding existing markets and service areas in collaboration with leadership. 

  
  

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  Analyze growth opportunities and track client acquisition performance. 

  
  

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  Track marketing outreach in CRM  

  
  

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  Track and analyze KPI’s 

  
  

Quality Assurance & Continuous Improvement:

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  Ensure compliance with all Washington State home care regulations and company policies. 

  
  

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  Monitor client satisfaction and caregiver engagement through regular follow-ups and surveys. 

  
  

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  Identify opportunities for service improvement and operational efficiency. 

  
  

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  Partner with operations managers to track KPIs (client and CG conversions, lifetime value of client, preferred work hours usage, satisfaction scores, etc). 

  
  

Qualifications:

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  5-10+ years of progressive leadership experience in home care, home health, or related healthcare services. 

  
  

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  Demonstrated success in client relationship management, staff supervision, and business development. 

  
  

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  Strong communication and interpersonal skills with the ability to build trust quickly. 

  
  

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  Proven ability to balance compassion with accountability in team management. 

  
  

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  Experience leading marketing/outreach efforts to grow referral networks and client base. 

  
  

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  Comfortable working in a fast-paced environment with multiple competing priorities. 

  
  

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  Proficient in CRM or scheduling platforms (e.g., AxisCare, WellSky). 

  
  

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  Valid driver’s license, reliable transportation, and ability to travel locally as needed. 

  
  

Compensation & Benefits:

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  Total target compensation: ~$112-150K with upside  

  
  

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  Base Salary: $90-120K 

  
  

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  Performance Bonus: Up to 25% annually ($22.5-30k)  

  
  

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  Stretch bonus for additional growth: Exceeding 120% of new client target would trigger a higher bonus % 

  
  

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  Comprehensive Benefits: Health, dental, and vision insurance; paid time off; mileage reimbursement; professional development opportunities 

  
  

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  Career Path: Potential advancement to Director of Field Operations or Regional Director as business expands or Executive Director 

  
  

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  Bonus / incentive structure: Bonus is tied tomeasurable KPIs: 

  
  

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  Bonus metrics include growth, client satisfaction, staff development, and operational excellence that support a sustainable leadership model.  

  
  

Performance Goals:

Within the first 12 months: 

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  Achieve 15–20% net client growth through direct referral relationships and marketing efforts. 

  
  

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  Maintain client satisfaction ≥ __% and caregiver retention ≥ __%. 

  
  

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  Establish consistent referral activity and new partnership pipeline. 

  
  

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  Build and develop a high-performing field operations team aligned with company culture.