Founding Sales Development Representative

Location: New York, NY
Work Model: Hybrid (3 days in office)
Industry: B2B SaaS / Food Technology
Compensation: $70,000–$90,000 OTE (approx. $70K base + variable)

About the Company

Our partner is an early-stage B2B SaaS company building a vertically integrated technology platform for the food and CPG industry. Backed by leading early-stage investors and experiencing strong year-over-year growth, their platform helps food manufacturers streamline innovation, compliance, and quality workflows—described internally as a “Vanta-style solution for food.”

The team includes experienced operators and engineers from top technology companies, and they are expanding their commercial team to support surging customer demand.

The Opportunity

This is a foundational role for someone looking to break into high-growth SaaS sales. As a Founding BDR, you will be the second member of the BDR team and will work directly with the Account Executives to generate qualified pipeline and accelerate revenue.

The company has a clear, fast path to promotion: most successful BDRs move into an AE role within 6–12 months, depending on performance. You’ll gain direct exposure to well-known food and CPG brands, learn full-cycle sales fundamentals, and build a strong career trajectory in a rapidly scaling environment.

Responsibilities

• Generate top-of-funnel pipeline through outbound prospecting
• Conduct cold calls, LinkedIn outreach, and email campaigns
• Qualify inbound and outbound leads for the sales team
• Collaborate closely with Account Executives on territory and account strategy
• Maintain accurate tracking of outreach, conversations, and qualification notes
• Support GTM experiments, messaging tests, and process improvements
• Represent the company with professionalism across customer interactions

Requirements

• Approximately 1 year of B2B SaaS SDR/BDR experience
• Strong outbound experience and comfort engaging prospects cold
• Ability to work in a hybrid schedule in New York City (relocation supported; no visa sponsorship)
• High degree of ownership, drive, and resilience
• Thrives in fast-moving, early-stage environments
• Excellent communication skills and curiosity about customer problems

Nice to Have:

• Interest in CPG, food manufacturing, or operational technology
• Experience selling into manufacturing, supply-chain, or physical-goods industries
• Background of high discipline and competitiveness (e.g., former college athletes)