At STRIDE Fitness, you are not stepping into a job. You are building a performance-driven business for your community.
Dallas, Texas continues to grow as one of the most dynamic and economically powerful cities in the United States. The city attracts ambitious professionals, entrepreneurs, athletes, and families who prioritize performance, health, and an active lifestyle. With a booming corporate economy, major headquarters across industries, and one of the fastest-growing populations in the country, the energy in Dallas is undeniable.
What Dallas does not yet have is a premium, performance-based strength and cardio (HIIT) studio that combines treadmill interval training, strength work, and a dynamic recovery component in a single intentional experience built around accountability, coaching, and community.
As a Franchise Owner and CEO of STRIDE Fitness in Dallas, TX, you would lead a high-growth boutique fitness studio while leveraging proven systems, national brand strength, and operational support. This is an opportunity to build a scalable, multi-unit asset in one of the largest and most competitive fitness markets in the country.
You would operate as the CEO of STRIDE Fitness Dallas, driving culture, revenue, and expansion while following a playbook built for results, with an experienced corporate team there to support you every step of the way.
Role Overview
Launch and lead the first STRIDE Fitness studio in Dallas, TX with full P&L responsibility
Build and develop a high-performance team that delivers an exceptional member experience
Establish STRIDE Fitness as the premier destination for interval training and recovery in the Dallas market
Capture market share through local partnerships, corporate wellness relationships, run clubs, fitness communities, and grassroots marketing
Expand into additional Dallas metro territories as performance milestones are achieved
Key Responsibilities
Executive Leadership
Recruit, train, and lead a results-driven team focused on culture, retention, and operational excellence
Financial Ownership
Own studio performance including budgets, KPIs, pricing strategy, and profitability
Growth and Market Development
Build relationships across Dallas, from major corporate employers and professional networks to community organizations, run clubs, and performance-focused athletes
Brand Stewardship
Deliver a consistent, high-energy, community-first experience that reflects both STRIDE standards and the driven, performance-focused culture of Dallas
Multi-Unit Vision
Operate with expansion in mind as the Dallas market continues to grow
Ideal Candidate Profile
Deep knowledge of Dallas, TX and a strong local network
5+ years of leadership experience in sales, operations, finance, management, or multi-unit environments
Proven ability to build teams and drive measurable performance
Strong financial acumen with experience managing budgets or P&L
Entrepreneurial mindset with disciplined execution
Intention to launch within 3 to 6 months
Financial capacity to invest ($200,000 liquid capital minimum & $500,000+ net worth)
Competitive, growth-oriented, and community-driven
If you believe Dallas is ready for a boutique fitness brand that sits at the intersection of performance training and long-term health, and you want to be the person who brings it here, let's connect.
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