General Manager at Comfort Inn Bluefield Va

Hotel General Manager

📍 Bluefield, VA

Who We Are

VP Management is a fast-growing hospitality company with a portfolio of 50+ hotels,  many of them award-winning, and we’re just getting started. We are committed to delivering elite guest experiences, strong financial performance, and a culture rooted in accountability, teamwork, and relentless growth. We don’t just operate hotels; we build high-performing teams, develop leaders, and create properties that stand out in their markets. Our mission is simple: raise the standard, win together, and continue expanding our impact one elite hotel at a time.

Position Summary

We are seeking a results-driven, hands-on General Manager to lead one of our hotel properties in Bluefield, Va. This leader will be responsible for daily operations, guest satisfaction, financial performance, and team development.

This is not a “sit in the office and watch the numbers” role. This is a lead-from-the-front, set-the-standard, build-the-team position.

Key Responsibilities

Operational Leadership

• Oversee all hotel departments: Front Desk, Housekeeping, Maintenance, and Food & Beverage 


• Ensure brand standards are consistently executed and exceeded


• Maintain a clean, safe, and guest-ready property at all times

Guest Experience

• Drive top-tier guest satisfaction scores (GSS)


• Actively resolve guest concerns with professionalism and urgency


• Create a service culture where every guest interaction matters

Financial Performance

• Manage and control expenses including labor, supplies, and operational costs


• Drive revenue through occupancy, ADR, and local market awareness


• Analyze reports and take action to improve profitability

Team Leadership & Culture

• Hire, train, and develop a high-performing team


• Coach leaders and hold staff accountable to standards


• Create a positive, drama-free, solution-focused work environment

Compliance & Standards

• Ensure full compliance with brand standards, safety regulations, and company policies


• Prepare for and execute successful brand inspections and audits


• Maintain accurate documentation and reporting

What We’re Looking For

• Proven experience as a Hotel General Manager or Assistant General Manager


• Strong leadership skills with the ability to motivate and develop teams


• Solid understanding of hotel operations, budgeting, and forecasting


• Experience with brand standards (Hilton, Marriott, IHG, Wyndham, Choice a plus)


• Excellent communication and problem-solving abilities


• High accountability mindset: takes ownership, not shortcuts

What Sets You Apart

• You don’t wait to be told what to fix…..you already fixed it


• You build teams that perform, not just show up


• You understand that culture drives results…..and you protect it


• You lead with urgency, consistency, and professionalism

Compensation & Benefits

• Competitive salary based on experience


• Performance-based bonus opportunities


• Paid time off


• Health, dental, and vision benefits 


• Hotel discounts and growth opportunities within our portfolio of over 50 properties

Why Join Us

If you’re looking for a place where your leadership actually matters, where performance is recognized, and where you can build something you’re proud of: this is it.

Apply Today

Ready to lead, grow, and make an impact? Apply now and bring your leadership to the next level.