General Manager -- Roofing Sales & Operations

Lead a Market. Build a Team. Own the P&L.

Farha Roofing is seeking a driven, entrepreneurial General Manager to lead and grow our St. Louis market. This is a leadership role for someone who thrives in sales, understands roofing operations, and wants to build a high-performing team while owning market-level results.

The General Manager will serve as the sales leader, operations driver, and culture setter for the territory.

Key Responsibilities

Sales & Business Development

• Prospect using multiple channels including networking, referrals, canvassing, and relationship development
  
  


• Ensure all company-provided leads are contacted same day
  
  


• Close roofing projects (residential and commercial)
  
  


• Develop strategic relationships with homeowners, property managers, and commercial clients
  
  


• Drive revenue growth and market expansion
  
  

Project & Operational Management

• Oversee all roofing projects from sale through completion
  
  


• Coordinate with estimating and production teams to ensure job accuracy and profitability
  
  


• Ensure proper CRM documentation (JobNimbus )
  
  


• Track and manage market-level P&L performance
  
  


• Assist with insurance claims when needed
  
  

Leadership & Team Development

• Hire, train, mentor, and manage sales/project management staff
  
  


• Hire and oversee production team members in the market
  
  


• Lead and facilitate weekly team meetings
  
  


• Create accountability systems for prospecting, follow-up, and closing
  
  


• Participate in annual budgeting, sales forecasting, staffing plans, and marketing strategy
  
  

Compensation

• Base Salary: starting at $75,000 annually, BOE
  
  


• Commission: 5% of revenue + 5% of gross profit
  
  


• Company vehicle + gas card + expense account
  
  


• Paid vacation and holidays
  
  


• Additional benefits provided in accordance with company policy
  
  

This role offers strong earning potential for a leader who can build a team and drive profitable growth.

What We’re Looking For

• Proven experience in roofing sales and/or roofing operations leadership
  
  


• Strong closing ability and business development mindset
  
  


• Experience managing P&L and driving profitability
  
  


• Team leadership and hiring experience
  
  


• High accountability and process discipline
  
  


• Comfortable working in CRM systems and tracking performance metrics
  
  


• Entrepreneurial spirit with ownership mentality
  
  

Why Farha Roofing?

We are a growth-focused roofing company committed to performance, accountability, and long-term opportunity. This is not just a management role — it is a chance to build and lead a market with autonomy and support from ownership.

If you are ready to lead from the front and build something significant in St. Louis, we’d like to connect.