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General Sales Manager

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Job Description - General Sales Manager



HIGH-PERFORMANCE GENERAL SALES MANAGER (GSM) – CHEVROLET


Freeland Chevrolet | Nashville, TN


TOP-TIER COMPENSATION OPPORTUNITY FOR PROVEN PERFORMERS


Lead One of Nashville’s Most Unique Chevrolet Opportunities


Freeland Chevrolet is seeking a high-performance General Sales Manager to lead and scale our variable operations in the Nashville market.


This is not a maintenance role. This is a leadership opportunity for a proven automotive operator ready to drive growth, develop talent, improve accountability, and maximize profitability across new vehicles, used vehicles, CRM execution, inventory strategy, and customer experience.


We are looking for a hands-on leader willing to be in the trenches with the team—coaching, inspecting, training, and driving results daily.


This role is ideal for a builder who wants meaningful influence, operational ownership, and a platform for long-term executive growth.


Whether you are:


• A proven General Sales Manager seeking a stronger platform, or


• A high-performing Sales Manager ready for the next step


…this is an opportunity to make a meaningful impact on both a dealership and your career.


ABOUT FREELAND


The Freeland family has been in the automotive business for nearly 100 years.


Beginning in the 1930s with Studebaker, Chevrolet, and agricultural equipment dealerships in Indiana, the Freeland family built a multi-generational automotive legacy spanning multiple states and franchises.


Today, Freeland continues to invest in operational excellence, growth, leadership development, and long-term profitability.


Ownership is engaged, entrepreneurial, and growth-minded. This is a rare opportunity to work directly with leadership in an environment that rewards urgency, accountability, execution, and results.


POSITION OVERVIEW


The General Sales Manager is responsible for the performance of the new and used vehicle departments while ensuring operational excellence across all variable operations.


Areas of responsibility include:


• Sales process execution


• CRM and lead management


• Inventory acquisition, pricing, merchandising, and aging control


• Digital retail and internet operations


• Marketing and advertising effectiveness


• Personnel development and recruiting


• CSI and customer retention


• Variable and semi-fixed expense management


RESPONSIBILITIES


• Lead, coach, and develop a high-performing sales team


• Drive new and used vehicle sales performance and profitability


• Hold accountability around appointments, closing ratios, follow-up, and CRM hygiene


• Oversee inventory strategy, stocking levels, pricing, and turn


• Partner closely with Finance, Fixed Ops, and Executive Leadership


• Recruit, onboard, and develop top automotive talent


• Monitor KPIs, forecasting, and departmental performance trends


• Resolve escalated customer concerns professionally and effectively


• Ensure compliance with OEM, legal, and company standards


QUALIFICATIONS


• Proven success as a General Sales Manager, Sales Manager, or equivalent automotive leadership role


• Chevrolet, domestic franchise, or high-volume franchise experience preferred


• Strong desk management and deal structure knowledge


• Experience improving variable gross, used vehicle performance, inventory turn, and CRM/process execution


• Strong leadership, communication, coaching, and accountability skills


• High urgency, resilience, and ownership mentality


COMPENSATION & BENEFITS


• Competitive performance-based compensation


• 401(k) + company match after 90 days


• Medical / Dental / Vision insurance after 60 days


• Life Insurance


• Employee Assistance Program


• Paid Time Off


• Employee Discounts


• Referral Program


• Tuition Reimbursement


REQUIREMENTS


• Previous GSM or high-level Sales Manager experience preferred


• High school diploma or GED required


• Valid driver’s license with clean driving record


• Ability to pass background check, motor vehicle report, and pre-employment drug screen


CONFIDENTIAL INQUIRIES WELCOME


Qualified candidates may apply directly or contact leadership confidentially.


Ashlee Walker - 615-696-4126


EQUAL OPPORTUNITY EMPLOYER


Freeland Chevrolet is an Equal Opportunity Employer committed to creating an inclusive workplace and providing equal employment opportunities to all qualified applicants.




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