Google Alliance GTM Lead

Job Description

Google Alliance GTM Lead

Preferred Location: New Jersey/ New York

Exp: Around 10 years

Industry: O&G, Manufacturing, BFSI, Hi-Tech and/or Technology & Communications

Role Overview:

As the Google Alliance GTM Lead, you will be the strategic driver of Wipro’s partnership with Google Cloud. You will be responsible for creating and executing a comprehensive go-to-market strategy that accelerates market penetration, grows joint business, and establishes Wipro and Google as the premier partners for client cloud transformation. This role requires a techno-functional leader who can build market-leading solutions, enable a global sales force, and foster a robust, results-oriented alliance with Google, Wipro’s Client Partner and Wipro’s clientele. 

Key Responsibilities:

1. Strategic GTM Planning & Execution:

• Develop and execute a comprehensive GTM strategy for the Wipro-Google Alliance, defining target industries(O&G, Manufacturing, Hi-Tech and/or Technology &Communications), customer segments, and regional priorities.


• Collaborate with Wipro’s industry specialists and Google's product teams to co-develop innovative, market-differentiating joint solutions and service offerings.


• Design and launch targeted marketing and demand-generation campaigns in partnership with Google to build a strong sales pipeline.


• Stay ahead of market trends, competitive landscapes, and Google Cloud innovations to continuously refine the GTM strategy and identify new growth opportunities.

2. Alliance Management & Partnership Governance:

• Act as the primary strategic liaison between Wipro and Google, building executive relationships and ensuring alignment on all GTM activities.


• Lead ​ periodical business planning with Google, setting ambitious, measurable goals for pipeline generation, revenue, and capability growth.


• Champion the partnership internally, ensuring Wipro’s sales, delivery, and marketing teams are aligned with the Google Alliance objectives.


• Manage partnership performance against key KPIs, including pipeline growth, consumption, service contract values (ACV/TCV), and certification numbers.

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3. Sales Enablement & Market Activation:

• Create and deliver sales enablement programs, including, sales plays, and proposal templates, to equip Wipro’s account executives to sell joint solutions effectively.


• Partner with key account executives and pursuit teams on strategic deals, providing expert guidance on the joint Wipro-Google value proposition.


• Develop a robust pipeline management and governance process, ensuring full visibility of opportunities across all stages of the sales cycle.


• Lead executive-level workshops and innovation sessions with strategic clients to evangelize the benefits of Wipro and Google’s combined capabilities.

4. Capability & Practice Development:

• Champion the development of Google Cloud and Gemini skills and certifications across Wipro's workforce to build a world-class delivery and sales capability.


• Provide feedback from the field to Wipro’s service lines and Google’s product teams to influence future solution development and service offerings.


• Foster a culture of continuous innovation, driving the creation of new intellectual property and reusable assets that accelerate client success.

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