Growth Marketing Manager

About the Role

Briggs Auto Group is looking for a Digital Marketing & Events Coordinator to own our digital presence, drive our marketing projects forward, and bring our brand to life at events in our three markets. This is a hands-on, high-impact role spanning 7 dealerships and 13 automotive brands, including Nissan, Kia, GMC, Subaru, Buick, Ram, Toyota, Ford, Chevrolet and more.

This is not a one-dimensional job. You will create and publish content, keep marketing projects moving on time, and coordinate events that put Briggs in front of our communities. You will work closely with our Marketing Director, collaborate with our CRM & Lead Operations team, and grow alongside a building in-house marketing department. If you thrive when you have ownership, variety, and room to grow, this role was built for you.

What you Will Do

Social Media & Content Creation

• Create and publish engaging daily content across Facebook, Instagram, TikTok, and other platforms for all Briggs locations


• Produce short-form video content including vehicle walkarounds, promotions, customer stories, and behind-the-scenes dealership moments


• Design graphics and visual assets using Canva, Adobe Creative Suite, or similar tools


• Edit video content using CapCut or comparable mobile and desktop editing software


• Respond to comments, messages, and reviews across all social channels in a timely and professional manner


• Maintain and manage all digital brand profiles including Google Business Profile, Facebook Pages, and other online listings


• Monitor performance metrics and adjust content strategy based on what is and isn’t working


• Support paid social media advertising campaigns as the team and budget grow

Digital Content & Marketing Support

• Write and update website content for landing pages and promotional copy


• Draft email marketing content for campaigns, promotions, and customer communications


• Contribute to blog posts and long-form content that supports our online visibility and SEO


• Maintain brand consistency across all channels and all locations

Marketing Project Management

• Serve as the internal coordinator for marketing projects, keeping timelines, tasks, and deliverables on track across all dealerships


• Manage and maintain the marketing calendar, including campaigns, promotions, seasonal pushes, and content schedules


• Coordinate with vendors, photographers, printers, and media partners to ensure projects are executed on time and on budget


• Track project status and proactively communicate updates and any issues to the Marketing Director


• Develop and maintain organized systems for digital assets, files, and project documentation


• Support the rollout of new campaigns and initiatives across multiple locations, ensuring consistency and timely execution

Event Marketing & Coordination

• Plan, coordinate, and execute dealership events including sales events, community sponsorships, grand openings, and seasonal promotions


• Manage event logistics including venue coordination, vendor relationships, staffing needs, promotional materials, and day-of execution


• Develop and execute pre-event and post-event marketing across social media, email, and digital channels


• Build relationships with community organizations, local media, and event partners to grow Briggs’ presence in Manhattan and surrounding markets


• Capture content at events including photos and video for use across social media and digital channels


• Track event performance and provide post-event recaps including attendance, engagement, and ROI

What We’re Looking For

• 3–5 years of experience in digital marketing, social media management, or a related field


• Demonstrated project management skills with the ability to juggle multiple initiatives and deadlines simultaneously


• Experience planning and executing events, from logistics to promotion to day-of coordination


• Strong writing skills and a creative eye for visual content across digital platforms


• Proficiency in graphic design tools such as Canva or Adobe Creative Suite


• Comfortable with video production and editing using tools such as CapCut or comparable software


• Familiarity with social media management platforms such as Meta Business Suite, Hootsuite, or similar tools


• Organized, detail-oriented, and self-motivated with strong follow-through


• Comfortable working across multiple brands and locations simultaneously


• Automotive experience is a plus, but not required. We will teach you everything you need to know.

What We Offer

• A role with real ownership, variety, and visibility across a growing marketing team


• Hands-on experience across multiple brands, platforms, events, and marketing channels


• Direct access to marketing leadership and room to grow into a senior role over time


• Competitive salary of $60,000–$70,000 based on experience


• Benefits package including health insurance, 401(k), and paid time off

The chance to be part of a family-owned Kansas business with roots going back to 1989

What We Offer

• A role with real ownership, variety, and visibility across a growing marketing team


• Hands-on experience across multiple brands, platforms, events, and marketing channels


• Direct access to marketing leadership and room to grow into a senior role over time


• Competitive salary of $60,000–$70,000 based on experience


• Benefits package including health insurance, 401(k), and paid time off


• The chance to be part of a family-owned Kansas business with roots going back to 1989

Details

Location:  Manhattan, Kansas (office-based with regular travel to dealership locations)

Schedule:  Full-time. Some evening and weekend availability required for events.