Head of Admissions & Sales

About the Role

Our client, a rapidly scaling e‑learning platform, is seeking a dynamic and strategic Head of Admissions & Sales to lead their enrollment operations, sales strategy, and revenue growth initiatives. This leader will oversee the full admissions funnel—from lead generation to enrollment conversion—while building a high‑performing team and optimizing processes for scale.

This is a pivotal role for someone who understands the intersection of education, sales, and customer experience, and thrives in a fast‑paced digital learning environment.

Key Responsibilities

Sales Leadership & Revenue Growth

• Develop and execute sales strategies to meet and exceed enrollment and revenue targets.
• Build, manage, and mentor a high‑performing admissions and sales team.
• Monitor KPIs, conversion metrics, and pipeline performance to drive continuous improvement.
• Identify new market opportunities and partnerships to expand student acquisition channels.

Admissions Strategy & Operations

• Oversee the entire admissions lifecycle—from inquiry to enrollment.
• Implement efficient processes, scripts, and workflows to improve conversion rates.
• Ensure timely follow‑ups, high‑quality student interactions, and a seamless admissions experience.
• Collaborate with academic and product teams to align admissions messaging with program offerings.

Data‑Driven Decision Making

• Use CRM and analytics tools to track performance, forecast enrollments, and optimize funnel efficiency.
• Analyze student behavior, lead quality, and market trends to refine targeting strategies.
• Present insights and performance reports to senior leadership.

Cross‑Functional Collaboration

• Partner with marketing to align campaigns with admissions goals and improve lead quality.
• Work with student success teams to ensure smooth onboarding and retention.
• Collaborate with product and curriculum teams to understand program value propositions.

Customer Experience & Brand Representation

• Ensure the admissions team delivers a consultative, student‑centric experience.
• Maintain high standards of professionalism, empathy, and service quality.
• Represent the brand at events, webinars, and partner engagements.

Required

• 6–10+ years of experience in sales, admissions, or enrollment management—preferably in e‑learning, EdTech, higher education, or training services.
• Proven track record of meeting or exceeding sales/enrollment targets.
• Strong leadership experience managing and scaling teams.
• Expertise with CRM systems (HubSpot, Salesforce, Zoho, etc.).
• Excellent communication, negotiation, and presentation skills.

Preferred

• Experience in a high‑growth startup or digital education environment.
• Understanding of online learning models, student personas, and digital acquisition funnels.
• Ability to build scalable processes and implement automation tools.
• Data‑driven mindset with strong analytical and forecasting skills.

Key Competencies

• Strategic thinker with strong execution capability.
• High emotional intelligence and customer‑centric mindset.
• Strong organizational and operational leadership.
• Ability to thrive in a fast‑paced, evolving environment.
• Results‑oriented with a passion for education and learner success.