Healthcare Marketing Manager

Job Title:

Marketing Manager HealthcareClient Location:

Louisville, Nashville or Atlanta (Hybrid)Starting:

05/20/2024

Salary/Pay Rate:

38-40 per hour (based off geographic location)Firm, non-negotiable:

YesHours:

Full-timeDuration:

12 months

Job Description:Details: Experience in marketing, including digital campaign management from discovery to delivery.

Co-leads strategy development (KPIs), translating high level plan into detailed Go-to-Market strategy to reach the right audience in the right markets. Becomes Subject Matter Expert once plan has been approved to ensure smooth implementation.

Builds step-by-step plan of how we go to market by state, audience, and channel.

Owns plan optimizations / refinements as we implement plan and localize efforts.

Leads creative development and media plan implementation across audiences.

Documents strategy changes due to market updates, optimizations, etc. and impact on budget/timelines

Provides leadership and direction to marketing support and creative staff.

Requires a BA/BS degree; 5 years of marketing experience; or any combination of education and experience, which would provide an equivalent background.

Managed care experience preferred.by Jobble
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