Influencer Marketing Specialist

Location: Austin, TX (Hybrid)
Reports to: Director of Influencer Marketing
 

About the Role
Giant Noise is seeking a Influencer Marketing Specialist to support the execution and optimization of creator-led marketing campaigns across a diverse portfolio of clients. This role works in close partnership with the Director of Influencer Marketing, owning the day-to-day execution of influencer programs while ensuring timelines, deliverables, budgets, and performance goals are met.

This is a hands-on, execution-forward role ideal for an experienced influencer marketer who thrives in a fast-paced, collaborative agency environment. The Influencer Marketing Specialist plays a critical role in creator sourcing and coordination, campaign logistics, content approvals, commerce initiatives, and performance tracking—while contributing insights and recommendations that support overall campaign success.
 

What You’ll Do

• Support the execution of influencer campaigns across multiple clients, working in close partnership with the Director of Paid Influencers.
• Lead in creator sourcing, outreach, coordination, and relationship management for paid and affiliate-based campaigns.
• Execute campaign logistics including supporting the set up of contracts, timelines, content tracking, approvals, and deliverable management.
• Support affiliate and commerce-focused initiatives (including TikTok Shop and creator-driven sales efforts) under the guidance of the Director of Paid Influencers.
• Track campaign KPIs, performance metrics, and budgets, flagging insights and opportunities for optimization.
• Communicate directly with creators, influencer agencies, and partners to ensure smooth execution and positive working relationships.
• Coordinate internally with paid media, and account teams to ensure influencer content aligns with campaign objectives and brand guidelines.
• Assist with campaign reporting, including compiling performance data, screenshots, and insights for internal and client-facing updates.
• Stay informed on influencer and social media trends, platform updates, and best practices, particularly across TikTok and Instagram.
• Maintain and update campaign trackers, status sheets, and weekly reporting documents for internal use.

What You Bring

• 3+ years of hands-on experience in influencer marketing, creator partnerships, or talent relations, with agency or brand-side experience
• Proven experience managing paid influencer campaigns, including creator sourcing, outreach, negotiation, and ongoing relationship management
• Experience supporting affiliate marketing, TikTok Shop, and creator-led commerce initiatives that drive measurable performance
• Strong working knowledge of TikTok, Instagram, YouTube, and emerging social platforms, with fluency in influencer marketing tools such as CreatorIQ, Sprout Social, Meta Business Manager, and affiliate dashboards
• Exceptional organizational and project management skills, with the ability to manage multiple campaigns, timelines, and budgets simultaneously
• Ability to analyze influencer performance metrics and translate data into insights and optimization recommendations
• Strong creative instincts, trend awareness, and the ability to ideate and execute innovative influencer activations
• Clear, confident written and verbal communication skills, with the ability to collaborate effectively with creators, clients, and cross-functional teams

Bonus Skills

• Experience with creator whitelisting and paid amplification of influencer content
• Understanding of how influencer content integrates into paid media and performance marketing efforts

Perks & Benefits of Giant Noise

We’re committed to supporting the whole person – at work and beyond. As part of our team, you’ll enjoy a flexible hybrid schedule, a creative and collaborative Austin office, and the chance to work across exciting industries including hospitality, F&B, lifestyle, entertainment, and culture.

Benefits include comprehensive medical, dental, and vision coverage (with fully covered employee dental and vision premiums), a 401(k) with employer match, generous PTO, paid holidays, and paid parental leave. Professional development is a priority, with opportunities to attend conferences, workshops, training, and leadership programs designed to help you keep growing your craft.

You’ll also be part of a team that values curiosity, celebrates great work, and builds genuine connection through team gatherings, culture events, and shared creative moments.

We celebrate diversity and believe our differences make us stronger. Giant Noise is an equal opportunity employer, and we welcome applicants from all backgrounds to bring their authentic selves to our team.