Key Accounts & International Sales Manager

Job Summary: 

We are seeking a dynamic and results-driven Key Accounts & International Sales Manager to lead and expand our sales operations across multiple channels and territories. This high-impact leadership role is responsible for developing and executing strategic sales plans, building strong relationships with key stakeholders, and driving revenue growth within a highly competitive and regulated industry.

________________________________________

Key Responsibilities:

• Develop and execute comprehensive sales strategies to meet and exceed revenue goals across domestic key accounts and international commercial customers.
• Identify new business opportunities and establish relationships with key decision-makers at national and regional sporting goods retailers and international distributors. 
• Manage the day to day tasks and provide support to merchants, buyers, replenishment managers and international customers that sometimes require off hour responses due to time zones.
• Understand how to collaborate with trade marketing to execute sales promotions and merchandising in store and online with various accounts.
• Leverage deep knowledge of various channels of trade including National/Regional sporting goods.
• (Preferred) Experience with Key Accounts & International accounts
• Collaborate with the marketing team to create and implement targeted campaigns, enhance trade show presence, and execute effective product promotions.
• Ensure compliance with all relevant federal, state, provincial, and international regulations regarding the sale and distribution of ammunition and bullets.  
• Analyze market trends, competitor activity, and customer feedback/needs to guide strategic, analytical decisions.
• Provide accurate and timely sales forecasts, performance reports, and market insights for senior management.
• Work cross-functionally with operations and logistics teams to support efficient order fulfillment and customer satisfaction via the S&OP (Sales & Operations) process.
• Develop and maintain productive partnerships with key industry associations and regulatory bodies.
• Lead, mentor, and develop state & regional sales agency representatives to drive performance and achieve organizational objectives.
• Key Accounts are as listed but not limited to: Walmart, Bass Pro Shops, Scheels, Academy, Sportsman’s Warehouse, Fleet Farm, Rural King, Tractor Supply.  
• International regions are as listed: Europe, Africa, Asia Pacific, Latin America

Qualifications:

• Bachelor’s degree in business, marketing, or a related field. An equivalent combination of education and experience will be considered.
• 5+ years of sales experience in the ammunition, firearms, or outdoor sporting goods industry, with at least 2 years in a leadership or management role.
• Strong understanding of the ammunition and bullet marketplace, including product types, regulations, and customer segments.
• Demonstrated success in meeting and exceeding sales targets in a competitive market.
• Experience in international sales and familiarity with global import/export regulations related to ammunition and bullets and create a solid working relationship with the trade compliance manager.  
• Excellent communication, negotiation, and presentation skills.
• Willingness and ability to travel 50%-60% within the U.S., Canada, and internationally.
• Travel to include multiple trips to the Barnes and Sierra factories to familiarize and learn about the products along with creating working relationships with the various departments at each site.
• Must be legally eligible to work in the United States and travel internationally.

________________________________________ 

Key Attributes: 

• Strategic thinker with strong analytical skills.
• Self-motivated and driven to succeed in a fast-paced, competitive environment.
• Excellent interpersonal skills and the ability to build rapport with customers and partners.
• Commitment to ethical sales practices and regulatory compliance.