Lead Generation Specialist

• Competitive salary


• Mansfield based with a hybrid working pattern of 4 days in the office and 1 day from home


• Fee onsite parking


• 25 days holiday plus bank holidays


• Healthcare scheme


• Employee wellbeing initiatives

Duties and responsibilities:

• Identify and generate new business opportunities across marketing, creative, digital, ecommerce and operational service areas


• Execute lead generation strategies using phone, email, LinkedIn and other outreach channels


• Research prospective clients, identifying key stakeholders and decision-makers


• Build and maintain a high-quality sales pipeline of qualified opportunities


• Work closely with the sales team and subject matter experts to ensure a smooth handover of opportunities


• Monitor and analyse lead generation activity to improve engagement and conversion rates


• Stay informed of market trends, industry developments and potential new business opportunities

Required skills and experience:

• Proven experience in lead generation, business development, outbound sales or a similar role


• Strong understanding of marketing, digital, ecommerce or business services environments


• Excellent communication skills with the confidence to engage senior decision-makers


• Experience using CRM systems to manage pipeline activity and prospect information


• Strong attention to detail and an organised approach to managing workload


• Ability to work independently and prioritise activities effectively


• Experience generating opportunities for marketing, creative, digital, ecommerce, logistics or operational services would be advantageous, as would knowledge of LinkedIn and lead generation tools