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LPG Territory Manager Channel

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Job Description - LPG Territory Manager Channel

Reports
To

LPG Sales
Manager

Department

LPG –
Channel Sales

Direct
Reports

Functional
oversight of Distributor Sales Representatives (contractors) assigned to the
territory

Location

Position 1:
Embu – Mt. Kenya Region (Nyeri, Murang’a, Kirinyaga, Embu, Meru, Tharaka
Nithi, Nanyuki, Isiolo)  |  Position 2: Nakuru City – Rift Region
(Nakuru, Laikipia, Nyandarua, Narok, Bomet, Kericho, Samburu, Baringo)  |  Position 3: Mombasa – Coast Region (Mombasa, Kwale, Kilifi, Taita
Taveta, Lamu, Garissa)

 

JOB PURPOSE

 

Our
client is a leading energy marketing company operating across East and Southern
Africa, commercialising LPG in cylinders under recognised consumer brands via a
network of distributors, retail stations, and points of sale. They seek to
recruit three (3) LPG Territory Managers – Channel, based in Embu
(Mt. Kenya Region),
Nakuru City (Rift Region), and Mombasa (Coast
Region)
respectively. The role is responsible for driving sustainable
growth in packed LPG sales volumes and margins across the assigned territory by
effectively managing Channel Partners — Distributors and Points of Sale (retail
stations, supermarkets, and resellers) — while ensuring compliance with Group
Safety Standards and Code of Ethics, operational excellence, and sustainable
account development.

 

KEY RESPONSIBILITIES

 1.
Sales & Revenue Growth

  • Achieve and exceed assigned sales
    targets for LPG and accessories within the territory.

  • Implement territory sales plans to
    drive volume growth and profitability.

  • Demonstrate hands -on capability in
    increasing sales volumes through structured route -to -market execution.

2.
Territory & Channel Management

  • Oversee and manage the assigned
    territory with daily performance monitoring.

  • Serve as the primary point of contact
    for all LPG Channel -related matters within the territory, anticipating needs
    and addressing concerns promptly.

  • Define and optimise the Route to
    Market to address market opportunities, including the right number of
    distributors, POS network mapping, and end -customer CVP delivery.

  • Identify new market opportunities and
    expand market coverage across the assigned counties.

  • Manage, develop, retain, and build
    loyalty among Channel Partners (Distributors and POS).

  • Develop distributors’ logistics and
    sales capability for safe and sustainable growth.

  • Vet, recruit, and onboard new
    distributors, supporting them in developing their networks of Points of Sale
    and indirect C&I customers.

  • Collaborate with internal teams
    (marketing, operations, distribution, finance) to ensure client deliverables
    are met and issues are resolved.

3.
Market Intelligence

  • Gather, analyse, and share market and
    competitor intelligence to inform sales and marketing strategies.

  • Monitor and understand Route to Market
    dynamics, distribution gaps, and competitive activity in the territory.

4.
Account & Credit Management

  •  Conduct regular field visits to
    existing and prospective channel members.

  • Ensure timely collections and maintain
    healthy account balances across all channel partners.

5.
Metal & Stock Management

  • Monitor and optimise stock levels at
    Distributor and Points of Sale to maximise sales and prevent stock -outs or
    overstocking.
     

  •  Monitor the use of company assets
    (cages, cylinders, etc.) throughout the channel to ensure optimum control and
    return on investment.

6.
Field Operations


  • Conduct regular field visits to
    existing and prospective channel members

  • Evaluate product placement,
    visibility, and merchandising standards across the territory.


7.
Training & Support

  • Coordinate and facilitate regular
    training sessions on customer service, LPG safety standards, and product
    knowledge for channel members.

  • Coordinate, monitor performance of,
    and coach Distributor Sales Representatives (DSRs) assigned to the territory.


8.
Reporting & Performance Tracking

  • Submit daily sales reports and weekly
    commitment files.

  • Monitor monthly targets and
    Month -to -Date (MTD) performance to ensure goal alignment and timely corrective
    action.

9.
HSSE & Regulatory Compliance

  • Ensure compliance with LN 100 and all
    applicable LPG industry regulations among distributors and POS.

  • Promote LPG Safety Best Practices
    within all channel members.

  • Champion the use of genuine LPG across
    the channel and key stakeholders in the territory, communicating risks created
    by illegal refilling activities.

  • Ensure all business activities are
    conducted in full compliance with the company’s Code of Ethics.



KEY COMPETENCIES

 

  • Channel Sales & Distributor
    Management

  • Route to Market Knowledge &
    Execution

  • Volume Growth & Sales Performance
    Management

  • Territory & Account Management
  • Stock & Asset Management (Metal /
    Cylinder Tracking)

  • LPG Product Knowledge & Safety
    Standards

  • Training, Coaching & Capability
    Development

  • Market Intelligence & Competitor
    Analysis

  • HSSE Compliance & Ethical Conduct
  • Reporting & Performance Tracking
  • Strong Integrity & Compliance
    Mindset











Requirements

  •  Bachelor’s degree in Business
    Administration, Marketing,
    or a related field.

  • A minimum of 3 years’ experience in sales
    and marketing
    , and not more than 5 years’ total sales experience.

  • Demonstrated
    understanding of route -to -market strategy and hands -on experience
    driving sales volume growth.

  • Experience in the FMCG sector is strongly
    preferred; LPG industry experience is an added advantage.

  • Must demonstrate strong values around
    ethics and compliance.

  • Young, dynamic, and open to learning;
  • Strong selling, negotiation, and
    relationship management skills.

  • Proficiency in Microsoft Office
    applications (Word, Excel, Outlook).

  • Candidates must be willing to relocate
    to the assigned region;




Original job LPG Territory Manager Channel posted on GrabJobs ©. To flag any issues with this job please use the Report Job button on GrabJobs.
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