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Manager, Consumer Insights (Brand)

Job Description - Manager, Consumer Insights (Brand)

Your responsibilities will include Enable conversion from insights to action by building strong business and cross-functional relationships to become a critical component of the Brand organization Build clear concise insights summaries, across brands and product categories as feasible, that can be socialized across the commercial organization Manage Brand market research spending to be on time, on budget Bachelor's degree 5+ years of experience in leading and managing primary consumer research design, execution, reporting, vendor management, and budgeting Master's Degree in one of the following: Marketing, Business Administration, Decision Science, Economics, Marketing Research, Behavioral Psychology, Social Sciences Brand specific experience within Durable Goods categories Storytelling: Translating data into clear, compelling narratives and recommendations for stakeholders Analytical Skills: Interpreting complex data, statistical modeling, problem-solving, attention to detail, drawing actionable insights Strategic thinking agility: Connecting insights to business goals, developing brand strategy, influencing decisions.
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