Manager, Paid Search

We welcome remote U.S. based candidates that can work EST hours.
Job Description

dentsu is looking to add a Manager, Paid Searchto its team, supporting one of its largest clients, a well-known global automotive company. Reporting to the Senior Manager, Paid Search, this client-facing role is a balance of analytical and executional, where you will be a mentor to junior teammates, managing and designing projects to meet client goals. You'll partner with colleagues across channels to ensure that campaigns are creative; test new solutions and evaluate and improve campaigns to improve our client's business goals.
You Will:
Plan and manage Paid Search (PPC/SEM) campaigns, including account setup, strategy development, organization, and management
Oversee ongoing optimization efforts to meet campaign goals, including daily management of campaign budgets, on-site conversion actions, bid management, negative keyword strategies, website and category exclusions, ad creative, and landing page revisions based on performance history and our client's goals
Use reporting, analytics, and trend tools, including Google Analytics, comScore, and Compete
Audit both assigned client accounts and assist other accounts when needed
Analyze paid search beta tests and new platforms/vendors
Assist Client Services team with client communications around paid search knowledge, and recommendations to deliver a clear strategic vision to our client
Forecast and plan paid search growth, and communicate opportunity with the client
Be an advanced technical/discipline leader, and manage client communication withoutrequiring Account Supervisor involvement
Draw important analysis from data and make specific recommendations – i.e., adapted to change strategies and recommendations based on data sets
Contribute to our thought leadership on PPC industry topics
Make credible strategic recommendations, provide updates against goals, and participate in QBRs
Qualifications

You Have:
3+ years of experience managing large-scale, complex paid search campaigns
Well versed in success measurements, specifically in Branding/Awareness and Direct Response
In-depth understanding of Paid Search campaign management and optimization practices, and search retargeting
Experience with Paid Search Platforms like Marin, Kenshoo, DS3
Google Certification (Fundamentals), Analytics and AdWords Certification
Understanding of Display Media, SEO, Affiliates, Feeds, Mobile, Social and Attribution and influence on Paid Search Activities
Desire to see things through to completion and deliver results
Experience mentoring and fostering the development of new talent
Additional Information

The anticipated salary range for this position is $51,000-$83,375. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law.

A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com
Employees from diverse or underrepresented backgrounds encouraged to apply.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact [email protected] if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.
About dentsu
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.
https://www.dentsu.com/
https://www.group.dentsu.com/en/
We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Dentsu (the "Company") is committed to a policy of Equal Employment Opportunity and will not discriminate against an applicant or employee of the Company, on the basis of age, sex, sexual orientation, race, color, creed, religion, ethnicity, national origin, alienage or citizenship, disability, marital status, veteran or military status, genetic information, or any other legally-recognized protected basis under federal, state or local laws, regulations or ordinances. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and/or certain state or local laws. A reasonable accommodation is a change in the way things are normally done that will ensure an equal employment opportunity without imposing an undue hardship on the Company. Please contact your recruiter if you need assistance completing any forms or to otherwise participate in the application process or to request or discuss an accommodation in connection with a job at the Company to which you are applying.

#J-18808-Ljbffr