Support the development and execution of go-to-market and commercialization strategies for SMB payment products and features across the U.S. and Canada
Conduct market, competitor, and customer research to identify product enhancement opportunities, target market needs, and product-market fit
Develop, launch, and maintain sales enablement, training, and support content aligned with new product and feature releases
Manage and govern training materials, sales collateral, and documentation repositories to ensure accuracy, compliance, and adherence to control standards
Lead commercialization activities for smaller product enhancements and support larger product launches and market expansion initiatives
Partner with Product, Analytics, and Commercialization teams to define success metrics, monitor pilot performance, and track launch results against business objectives
Review and enhance banker, partner, and client-facing materials to drive product adoption, self-service utilization, and sales referrals
Communicate product strategy, commercialization plans, and launch readiness updates through stakeholder forums, training sessions, and presentations
Support regulatory, risk, and compliance activities by following testing procedures, contributing to control frameworks, and identifying process improvement opportunities
Ensure adherence to commercialization governance, documentation, and annual control review requirements
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