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Market Development

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Job Description - Market Development

About Base

Base is America’s next-generation power company. We’re rebuilding the foundation of modern civilization–electricity–by deploying a vast network of distributed batteries that is transforming today’s fragile, centralized grid into a resilient and abundant system. We are engineers, operators, and creatives solving some of the most complex, interdisciplinary challenges of our time.

About the Role

This role will unlock a distributed power grid in the U.S. Base’s utility partnerships business is critical to accessing the ~80% of residential meters in the US that are served by regulated utilities. We are looking to capitalize on early wins to aggressively scale this part of the business - critical to that goal is ensuring Base’s distributed storage can compete on a level playing field with incumbent technologies. Today’s systems and processes were built around a centralized grid. Were they to acknowledge the tangible incremental benefits of distributed resources, Base would win against any alternative assets (e.g., Utility-scale storage, peaker plants, VPPs). This person will intervene in areas that will immediately support the scale deployment of Base assets in regulated territories across the country.

What You’ll Do

  • Develop and execute a strategy to get electric utilities to value distributed assets for what they’re worth.

  • Build on your existing network of utility industry contacts to identify needs for distributed storage early in their procurement lifecycle.

  • Advocate on behalf of Base through utility and regulatory proceedings (e.g., IRPs, RFIs, RFPs, programs dockets) to enable distributed storage to compete on a level playing field with traditional generation resources.

  • Proactively engage PUCs to lay groundwork in regions of the country strategically interesting to Base.

What You'll Bring

  • Effective, professional communication skills to be the voice of Base with key counterparties.

  • Demonstrated understanding of how electric utilities buy things and how to communicate value in the industry.

  • Experience standing up and leading large initiatives with external partners and regulators in a high-growth setting.

  • Exceptional organizational and interpersonal skills to manage cross-functional initiatives.

  • Tangible examples of enabling scale with large industrial counterparties.

Our Values

  • First Principles Thinking: Question assumptions. Principles > rules.

  • Operate at Base Pace: Focus on what matters, act quickly, and learn by doing.

  • Give & Get Feedback: Be direct, be humble, and maintain a growth mindset.

  • Everyone’s an Owner: Follow through on commitments and own results.

  • Strong Opinions, Loosely Held: Drive clarity and make calls with imperfect information.

  • Committed to the Mission: Rebuilding the grid is a big challenge. We work hard because we care deeply about the impact we’re creating. We work in-person. It’s not a 9-to-5. We are all-in.

  • Fun & Optimism Coexist with Grit: Collaboration and celebration coincide with the intensity of building real things.

Do the best work of your life at Base.

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