Market Development Manager- Cannabinoid/Hemp Brands

The Pack Labs is redefining the future of hemp-derived products with groundbreaking innovation and an unwavering commitment to excellence. Our mission is simple yet bold: to create exceptional, forward-thinking products that elevate the way people experience hemp-derived cannabinoids.

At the heart of our work is a passion for quality and creativity. Every product we develop is designed to set a new benchmark in the industry, combining cutting-edge innovation with an unparalleled focus on the consumer experience. From formulation to production, we push boundaries to deliver products that are as effective as they are enjoyable.

Our in-house brands, Munchies and Imperial Extraction, showcase our drive for innovation. Munchies transforms the hemp-derived cannabinoid experience with products that are as fun as they are revolutionary, while Imperial Extraction raises the bar with premium extracts that exemplify superior quality and craftsmanship.

At The Pack Labs, we don’t just make products - we create game-changing experiences. With a relentless focus on pushing the industry forward, we’re leading the charge in shaping the future of hemp-derived cannabinoids. If you’re looking for bold, innovative products that deliver on every level, you’ve found your pack.

Role Overview

As the Market Development Manager (MDM) in Tennessee, you are the field sales lead and business owner for your assigned market. You’ll spearhead distribution expansion, strengthen relationships with wholesale and retail partners, and drive growth across The Pack Labs’ brand portfolio. You’ll work closely with your Territory Development Representative (TDR) and Brand Ambassadors to activate and grow sales across key accounts.

Key Responsibilities

• Own sales execution and growth strategy within the assigned territory or region
• Prospect and onboard new wholesale and retail accounts across distribution, smoke shops, convenience, and lifestyle channels
• Drive incremental revenue from existing customers through upsell, cross-sell, and new product introductions
  Lead the sell-in of new product launches and promotional programs
• Collaborate with TDRs to ensure brand presence, proper merchandising, and compliance with display standards
• Partner with Brand Ambassadors to coordinate in-store demos, events, and experiential activations
• Report weekly on sales metrics, pipeline development, and competitive trends
• Manage trade spend and promotional budgets effectively
• Represent The Pack Labs at trade shows, distributor meetings, and local events

Qualifications

• 3+ years of field sales experience in CPG, beverage, cannabis/hemp, or related categories
• Proven track record of achieving and exceeding sales targets
• Strong business development and account management skills
• Excellent communication, negotiation, and presentation skills
• Self-starter with strong organizational discipline and entrepreneurial drive
• Valid driver’s license and reliable transportation

• Work with our product line that has strong market demand, giving you a head start in driving revenue.
• $85,000-$125,000+ realistic first-year earnings with top performers exceeding $150,000+ ($65,000-$75,000 Base + Uncapped Commission OTE)
• Comprehensive benefits package, including health, dental, and vision insurance.
• Generous vacation policy and participation in a 401(k) plan.
• Flexible work environment that blends remote and field sales activities.
• Remote flexibility with regular fieldwork - own your schedule and your success.
• Room for career advancement as we expand nationally.

Ready to Own Your Territory?
At The Pack Labs, we embrace challenges, break new ground, and are passionate about the work we do. If you’re a goal-driven, people-savvy closer who’s passionate about building brands and making an impact, we want to hear from you. Let’s grow something great together.