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Market Research & BI Manager

Job Description - Market Research & BI Manager


  • Lead primary market research initiatives to validate business hypotheses and inform brand strategy through agency-led quantitative and qualitative studies
  • Design and execute periodic market research, selecting optimal methodologies, data sources, and research partners
  • Synthesize primary research, competitive intelligence, and secondary data into actionable business insights
  • Deliver data-driven market and brand performance reporting to support agile decision-making
  • Monitor KPIs, market trends, and competitive dynamics to identify risks and strategic opportunities
  • Conduct market, patient flow, and competitive landscape analyses to support brand planning and commercialization strategies
  • Build and maintain forecasting models using epidemiology, demand studies, and analogue analysis
  • Collaborate cross-functionally with global analytics and business intelligence teams on regional and global initiatives
  • Managedexternal research vendors and continuously improved reporting efficiency and data quality





  • Requirements

  • 5+ years of experience in primary and secondary market research within the pharmaceutical industry
  • Strong expertise in market research methodologies, data analytics, and pharmaceutical marketing
  • Hands-on experience with pharmaceutical data sources including IQVIA, JMDC, MDV, and epidemiological datasets
  • Advanced analytical and reporting skills using Excel, Tableau, and statistical/modeling tools
  • Proven ability to translate complex analyses into actionable business recommendations
  • Strong project management and cross-functional collaboration skills
  • Excellent communication, presentation, and stakeholder influencing abilities
  • Skilled in logical problem-solving, hypothesis-driven thinking, and documentation
  • Bachelor’s degree or higher; advanced degree in science or data-related fields preferred






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    About the Company

    Morunda K.k.

    Morunda specialises in executive recruitment for pharmaceutical, medical device and life science companies.

    Read more about the company

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