Marketing Affiliates Specialist

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Who we are:

The role:

SoFi’s Affiliate Marketing Team is seeking an Affiliate Operations Specialist to join us as we continue to rapidly expand our affiliate partnerships across multiple verticals. This role’s primary focus is across our SIPS and Member verticals including Deposits, Investments, Financial Insights, and may support other products such as Credit Card, Crypto, SoFi Plus, Small Business Loans + Insurance (Protect). In this role, you’ll work closely with the Affiliate Managers &  x-functional team to provide operational support and overlap, manage internal processes (including reporting & analytics, campaign troubleshooting, ownership of long tail partnerships, etc.), and support internal stakeholder and strategic partner engagement.

What you’ll do: 

• Maintain daily, weekly, monthly and quarterly reporting across multiple product verticals, completing analysis to identify trends in performance, areas of improvement and opportunities, and recommended ways to increase performance


• Work the Affiliate Managers to support the optimization and development of affiliate programs balancing growth, cost, and LTV


• Highly self-motivated and success-driven professional, capable of generating internal and external relationships through own initiative


• Uses data to drive optimization decisions on performance campaign strategies, placements and creative


• Support enhancement of foundational affiliate capabilities and processes including invoicing, compliance and operations


• Responsible for identifying new partners opportunities and working with Affiliate Managers to onboard and  scale volume efficiently using the data and forecasted goals within the channel


• Support the collaboration with the x-functional business team inclusive of Business Unit, Product Marketing, Data Science, and Engineering to achieve goals.

What you’ll need:

• 1+ year in Affiliate Marketing, with 3+ years of experience overall


• Bachelor’s degree


• Data driven mindset and experience in optimizing and scaling partnerships and/or performance campaigns


• Ability to thrive in a fast paced performance driven environment


• Effective organizational and time management skills.


• Exceptional verbal, written and interpersonal communication skills


• Familiarity with data reporting & affiliate marketing platforms (Tableau, Impact, Snowflake etc.) a plus


• Experience in the Finance industry a plus