In this role, you will
- Analyze paid marketing campaigns across multiple channels, regions, creatives
- Build regular reports and provide ad-hoc analytics on marketing effectiveness (CAC, ROI, LTV, attribution).
- Connect marketing data with product metrics to measure the true business impact of campaigns.
- Monitor marketing funnel health and detect anomalies or drops in performance.
- Collaborate with product analysts, marketers, and data engineers to improve data pipelines and tracking.
- Provide actionable insights and recommendations to optimize campaigns and budget allocation.
It’s all about you
- At least 3-4 years of experience in marketing analytics
- Experience collaborating with marketing and product teams to monitor key performance metrics, identify anomalies or performance issues, and communicate actionable insights to managers for decision-making.
- Strong SQL
- Strong problem identification skills with critical thinking and a clear understanding of cause-and-effect relationships.
- Proficiency in BI tools (Tableau, Looker, or similar).
- Solid understanding of marketing metrics (CAC, ROI, LTV, ARPU, retention) and attribution models (last-click, multi-touch)
- Good communication skills to translate complex findings into business recommendations
- Would be a plus
- Familiarity with Python and basic understanding of ML
- Usage of AI tools (ChatGPT, Claude AI, Gemini, etc) on a daily basis
What we offer
- Care and support:
- 20 paid vacation days, 15 sick days, and 6 additional days off for family events
- 100% medical insurance coverage
- Sports and equipment reimbursement
- Team building events, corporate gifts, and stylish merch
- Financial and legal support
- Position retention and support for those who join the Armed Forces of Ukraine
- Participation in social initiatives supporting Ukraine
- Comfortable working environment:
- Work from our Kyiv hub or remotely with a flexible schedule
- Workspace rental reimbursement in other cities and abroad
- Modern equipment or depreciation of your own tools
- Investment in your future:
- Collaborate with a highly-skilled team of Middle & Senior professionals, sharing practical cases and expertise in the social networking niche
- 70% of our heads and leads have grown into their roles here – so can you!
- Performance-oriented reviews and Individual Development Plans (IDPs)
- Reimbursement for professional courses and English classes
- Corporate library, book club, and knowledge-sharing events
Hiring process
- Intro call
- Technical interview
- Reference check
- Offer