Job Description - Marketing & Data Analyst Coordinator
Meena Packing Company operates in the agricultural and fresh produce industry, specializing in cherry packing and related operations. We are seeking a motivated, organized, and bilingual Marketing & Data Analyst Coordinator to support our marketing, sales, data analysis, and cherry packing facility operations.
The ideal candidate is analytical, technologically proficient, and comfortable working with spreadsheets, business data, marketing materials, and operational reports. This position plays an important role in improving data accuracy, supporting sales growth, strengthening marketing efforts, and helping management make informed business decisions.
Key Responsibilities
Data Analysis & Reporting
Create and maintain advanced spreadsheets using Microsoft Excel and Google Sheets.
Organize and analyze sales, customer, pricing, inventory, production, and cherry packing data.
Develop reports, dashboards, charts, and performance summaries for management.
Use formulas, pivot tables, lookup functions, and data visualization tools.
Identify trends, discrepancies, and opportunities to improve efficiency and performance.
Marketing & Digital Marketing
Assist in developing marketing strategies to promote the company's cherries, products, and services.
Create and update marketing materials, presentations, product information, and promotional content.
Support social media, website updates, and email marketing campaigns.
Research market trends, competitors, customer needs, and new business opportunities.
Track marketing campaign performance and prepare reports on results.
Sales & Customer Support
Maintain organized customer, prospect, and sales databases.
Prepare sales reports, pricing comparisons, customer summaries, and presentations.
Assist with tracking customer orders, sales performance, and business development opportunities.
Coordinate information between sales, marketing, and packing facility operations.
Analyze customer and sales data to identify opportunities for growth and improved customer relationships.
Cherry Packing Facility & Operational Support
Organize and analyze production, packing, inventory, and shipment data during the cherry season.
Assist with tracking packing performance, product volumes, and operational efficiency.
Prepare reports to support coordination among management, sales, warehouse, and packing operations.
Maintain accurate records and assist with improving data collection and reporting processes.
Support management with operational analysis and special projects as needed.
Required Qualifications
Strong proficiency in Microsoft Excel and/or Google Sheets.
Knowledge of spreadsheet formulas, pivot tables, lookup functions, charts, and data analysis.
Strong analytical, organizational, and problem-solving skills.
Bilingual in English and Spanish, with strong written and verbal communication skills in both languages.
Excellent attention to detail and commitment to data accuracy.
Proficiency in Microsoft Office and Google Workspace.
Ability to manage multiple projects and meet deadlines.
Ability to work independently and collaborate with management and other departments.
Ability to maintain confidentiality of company, customer, sales, and pricing information.
Preferred Qualifications
Experience with advanced Excel functions, Power Query, or dashboard creation.
Experience in marketing, digital marketing, social media management, or marketing analytics.
Familiarity with CRM systems, Canva, Google Analytics, or similar tools.
Experience in agriculture, cherry packing, food production, produce distribution, or the fresh produce industry.
Familiarity with seasonal production, inventory management, and shipping operations.
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