Job Title: Marketing & Lead Manager (Non-Exempt, Hourly + Commission Eligible) Location: San Diego, CAPosition Summary The Marketing & Lead Manager leads marketing efforts focused on driving lead generation, brand awareness, and customer engagement. This role oversees strategy, campaigns, team performance, and marketing tools while collaborating closely with sales and the call center.Key Responsibilities
Develop and execute marketing strategies across digital, social media, events, PR, and lead generation campaigns
Manage day-to-day marketing team operations and coordinate with vendors
Oversee campaign execution, including email, direct mail, social media, and events
Track and analyze campaign performance; adjust strategies to improve results
Maintain marketing materials and ensure consistent branding
Manage and optimize platforms such as Buildertrend, HubSpot, and CRM tools
Plan and execute events, trade shows, and community partnerships
Oversee street team initiatives, including recruiting and performance management
Conduct market research and analyze trends to guide strategy
Qualifications
Collage degree or equivalent experience in Marketing, Communications, or related field
1–3 years of marketing or customer care experience (service industry preferred)
Proficiency with marketing tools (Buildertrend, HubSpot, CRM systems, Microsoft Office)
Experience with social media, events, and lead generation campaigns
Strong communication, organization, and problem-solving skills
Positive, team-oriented attitude with the ability to work in a fast-paced environment
Preferred Skills
Experience with SEO, Google Ads, Facebook Ads, and digital marketing strategies
Strong analytical skills with the ability to turn data into actionable insights
Familiarity with content marketing and campaign optimization
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