Marketing Associate - Continuous Learning Opportunities

BR w/ MSP fee removed: 47/HR

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Would you like supplier engagement?: NO

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SUPPLIER FAQS

Aside from the job description, can you provide an overview of what a day for this contractor will look like? A mix of campaigns ops and strategy
Opening campaigns, list uploads, email campaign creation, webinar set up and promotion, identifying new and innovative campaign ideas

Please rank your preferred top skill sets: (For Example: tools, previous experience, technologies)
Must have skills: Attention to detail, organized, proactive, some marketing experiences, communication skills
Teachable skills: Salesforce internal systems, reporting/marketing metrics
Optional skills:

3. How quickly are you looking to interview/hire? The sooner the better

4. I understand this is approximately a 04/08/2024 to 07/31/2024 contract. Any possibility of extension or going perm? Potentially

5. This role is located in Illinois - Chicago.
Can this position be fully remote? Prefer in the office on occasion. 1 - 2X per week
Does this worker need to by any hubs? (If so, provide onsite address and how many days per week) Prefer near Chicago or Indy hub
If the role requires the worker to be onsite? (If so, provide onsite address and how many days per week)

6. Any specific time zones this candidate will need to work to accommodate? Standard US timezones

7. How many interview rounds and will there be any assessments? (Please Note: Please try to condense multiple round interviews to panels to ensure candidates are still available) 2 behavioral and one small case

8. Any other critical details to note for our suppliers? (Team size, candidates that have been in this role prior, different titles of the role, etc.) None

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The Financial Services Campaigns team is looking for a Marketing Associate to help plan, build,
and execute our marketing campaigns. You ll be responsible for driving awareness and demand for
Salesforce s industry leading Financial Services solutions. From ideation to execution, you ll partner with
some of the best marketing minds in the business to bring holistic and compelling campaigns to market
that support demand for our global sales team. The ideal candidate has strong marketing experience
and is the right balance of creative and analytical, willing to own a variety of projects ranging from
customer journey mapping to landing page analysis. A self-starter with an appetite to design and
execute new and interesting projects is a must. Experience or familiarity within the Financial
Services space is a plus.
Responsibilities
Help with yearly and quarterly planning process by understanding customer and market
insights and then building a campaign plan
Develop and execute awareness and demand generation campaigns featuring a range of
ungated and gated offers including blogs, customer stories, research reports, white
papers, recorded and live webinars, special promotions and events. Promote those offers
to customers and prospects through a variety of channels, including email, digital, and
social media.
Quarterback marketing projects with cross-functional stakeholder team. You will lead
projects from planning through in-market execution and reporting
Build, run and explain reports on marketing performance- produce quantitative and
qualitative analysis of marketing efforts including website performance
Manage end-to-end processes across several multi-channel marketing programs
simultaneously
Support sales with operational improvements to lead generation and nurture
Partner with the creative team for promotional assets required for the campaign, including
copy and design for landing pages, banners, social, etc.
Manage online and in-person events, including registration, event logistics and follow-up
Qualifications
1 - 3 years B2B marketing experience, ideally in a technology environment
Previous demand generation/campaign experience - the ability to build promotion strategy
across channels and report on results
Excellent stakeholder/partner management and communication skills
Ability to work in fast paced environment and adapt to change
Ability to work in ambiguity, be resourceful, naturally curious and proactive
Exceptional organizational skills and attention to detail