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Marketing Coordinator

Job Description - Marketing Coordinator

Position Summary


Bozarth Chevrolet is seeking a detail-oriented and creative Marketing Coordinator to
support and execute marketing initiatives that drive brand awareness, customer
engagement, and vehicle sales. This role will coordinate day-to-day marketing activities
across digital, social, traditional, and in-store channels while ensuring brand consistency
and timely execution. The ideal candidate is organized, proactive, and passionate about
automotive marketing and local community engagement.



Key Responsibilities



Marketing Execution & Coordination
• Assist in the planning, execution, and tracking of dealership marketing campaigns across digital, social, email, and traditional media.
• Coordinate promotional calendars for vehicle launches, sales events, service promotions, and seasonal campaigns.
• Manage campaign timelines, creative approvals, and vendor coordination.



Digital & Social Media
• Support website updates, landing pages, and promotional content in coordination with internal teams and vendors.
• Assist with social media content creation, scheduling, and community engagement across platforms.
• Monitor online listings, inventory promotions, and digital ad placements for accuracy and consistency.



Advertising & Vendor Management
• Liaise with external agencies, media partners, and OEM representatives to execute
advertising programs.
• Coordinate creative assets including graphics, videos, copy, and signage.
• Ensure compliance with OEM brand standards and legal requirements.



Analytics & Reporting
• Track and report on campaign performance, digital metrics, and lead activity.
• Assist in compiling weekly and monthly marketing performance reports.
• Identify opportunities for optimization based on performance data.



Events & Community Engagement
• Support dealership events, sponsorships, and community initiatives.
• Assist with on-site marketing execution, signage, and promotional materials.
• Help maintain a strong local brand presence for Bozarth Chevrolet.



Qualifications




• Bachelor’s degree in Marketing, Communications, Business, or related field (or equivalent experience).
• 1–3 years of marketing, coordination, or communications experience.
• Strong organizational skills with the ability to manage multiple projects simultaneously.
• Excellent written and verbal communication skills.
• Proficiency in Microsoft Office and familiarity with digital marketing platforms preferably automotive technologies.



Preferred
• Automotive or retail marketing experience.
• Experience with social media management tools, CRM systems, and CMS platforms.
• Basic understanding of paid digital advertising.
• Graphic design or content creation experience is a plus.



Why Bozarth Chevrolet
• The most trusted brand in Automobiles
• Fast-paced, collaborative dealership environment
• Opportunity to grow marketing skills across multiple channels
• Competitive compensation and benefits

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