Marketing Coordinator

Marketing Coordinator

Reports to: Inventory Manager + Owner Location: Healdsburg & Windsor California Type: Full

Time Pay: $18.50 - $20

About the Role

We're looking for a creative, hands-on Marketing Coordinator to lead our marketing and in-store

merchandising efforts. This is a hybrid role that blends content creation with visual

merchandising and on-the-floor execution. You'll play a key role in shaping how our brand looks

and feels, both online and in-store.

Key Responsibilities

Visual Merchandising & Store Presentation

● Own the design, build, and refresh of end caps, feature displays, and focal points

throughout the sales floor following our merchandising calendar

● Plan merchandising rotations aligned with promotions, new arrivals, seasonal

campaigns, and key sales periods

● Walk the floor regularly to identify opportunities, fix underperforming displays, and

ensure everything looks intentional and on-brand

● Ensure end caps are fully stocked, accurately priced, and refreshed on a consistent

cadence

● Tie end cap product to current promotions and sales priorities

● Identify cross-merchandising opportunities to pair complementary products across

departments and drive add-on sales

● Execute seasonal sales floor transitions — bringing in new seasonal product, building

out seasonal categories ahead of key selling periods, and transitioning prior-season

inventory to clearance

● Maintain merchandising supplies, fixtures, and props; partner with the owner on layout

decisions and floor sets

Content Creation

● Design flyers and print collateral for promotions and events and social media

● Capture photo/video of store, lifestyle imagery, promotional imagery

● Capture in-store displays, events, and behind-the-scenes content for social and email

use

● Organize and maintain a digital asset library

● Assist with planning and creating content for social media across Instagram, Facebook,

TikTok, and other platforms

Event Support & Execution

● Coordinate logistics for in-store and off-site events: setup, breakdown, signage, and

supplies

● Provide hands-on, day-of event support to keep things running smoothly

Qualifications

● Strong eye for design, composition, and visual storytelling: both in print/digital and on the

sales floor

● Proficiency with Canva, Adobe Creative Suite, or similar design tools

● Comfortable shooting and editing photo/video on a phone or other tool

● Self-starter who can juggle multiple projects, prioritize, and meet deadlines

● Willing to be on your feet, lift up to [25] lbs, climb ladders, and work some

evenings/weekends for events and floor sets

Nice to Have

● Prior visual merchandising or retail display experience

● Background in retail

● Graphic design or video editing portfolio

Work schedule

• 8 hour shift

Benefits

• Flexible schedule
• Health insurance
• Dental insurance
• Vision insurance
• 401(k)