Marketing Coordinator

• Executing strategic business development plans for the brand, maintaining brand identity
  


• Implementing short-term and long-term marketing strategies including print, web, social media, direct mail, PR and trade shows as directed.
  


• Orders designs for both print and digital marketing collateral as requested through patten solutions or any other sources, as needed
  


• Supports sales teams in all markets with presentations, collateral, and training materials.
  


• Maintains visual brand guidelines and interpretations of the brand across markets.
  


• Major contributor of content generation in conjunction with various content sources.
  


• Responsible for all Patten Solutions activity including but not limited to:
  




• Responding, actioning, and closing out all marketing tickets
  


• Sending out any design requirements to the marketing coordinator (design) for development and then processing any required ordering, delivery and closing of said ticket item
  


• Responsible for all orders, tracking and deliveries from and for the marketing department
  


• Ensures all marketing processes are operating optimally and efficiently and brings any issues up with management for better optimization
  


• This includes but is not limited to:
  




• Inventory sheets & tracking
  


• Sales folders ordering system
  


• Correct order forms are being used
  




• Updating and distributing all templated materials including but not limited to:
  




• Snapshot
  


• Calendar
  


• Weekly marketing pieces
  


• Newswire
  


• CE Flyers
  




• Responsible for all reputation management responses and coordinating with corresponding offices mentioned
  




• Creates marketing results reports to present to Marketing Manager/Content Writer.
  


• Ensures effective control of marketing results and takes corrective action to guarantee that achievement of marketing objectives falls within designated budgets.
  


• Responsible for the Gulf Coast Texas Regions for:
  




• Onboarding/Offboarding
  




• Onboarding box
  


• Taking new employee headshots
  


• Temporary Business card development
  


• Temporary Email Signatures
  


• Social media add/remove access
  




• Deliveries of items to corresponding offices
  




• Coordinating any photo and/or video shoot requirements
  

Requirements

• Excellent organizational and time management skills.
  


• Experience in customer service a plus but not required.
  


• A unique, creative mindset, unafraid to present out-of-the-box ideas and the maturity to accept whatever directives are given in response.
  


• Excellent project management skills and experience managing large projects.
  


• The ability to coordinate and communicate with multiple players.
  


• Advanced understanding of brand management concepts and building/execution techniques.
  


• Experience working in a CRM/fundamental understanding of how CRMs work (bonus if familiar with ZOHO) a plus.
  


• Basic skills in Canva a plus.
  


• Ability to multitask and be a quick thinker with short deadlines. Flexible and able to change priorities and direction quickly and effectively.
  


• Ability to work in a team but have the motivation and discipline to work on their own.
  


• Excellent interpersonal, written, and verbal communication skills.
  


• High attention to detail.
  


• Proficient in Microsoft Office and Adobe Suite a plus.
  


• Bachelor’s degree from a 4-year accredited college or university in Business, Marketing or related field or equivalent training, education and experience.
  

• This position generally works in an indoor office environment
  


• While performing the duties of this job the employee is regularly required to:
  


• Speak clearly and concisely
  


• Hear clearly to understand general conversations in person, over the telephone and in large groups
  


• Use hands to manipulate objects and paperwork
  


• Use close vision and be able to focus
  


• Color vision for design and creative development
  


• Sit for long periods of time
  


• Lift large packages
  

Benefits

• Competitive salary
  


• Health benefits upon hire
  


• FSA, HSA, Long and Short-Term Disability options
  


• 401(k) with employer matching
  


• Life insurance and Employee Assistance Program (EAP)
  


• Paid company holidays