Marketing Coordinator -Alliant Data (Brewster, NY)

About Alliant

Alliant is a leading data company located in Northern Westchester County, trusted by thousands of marketers. We deliver highly predictive custom and on-demand audience solutions across TV, programmatic, social, direct mail and more. The Alliant DataHub — built on billions of consumer transactions, advanced data science and high-performance technology — is the foundation for profit-driven audience solutions. For more information, visit: alliantdata.com.

Overview
Alliant is seeking an entry-level Marketing Coordinator to join a growing Corporate Communications team. As Marketing Coordinator, you’ll work with internal and external stakeholders to develop, deploy and report on a wide range of marketing programs to further fuel the company’s growth.

If you are organized, curious, and excited by modern marketing, this is a terrific opportunity for you to become an integral member of a high-performing, results-oriented marketing team.

Principle Responsibilities

• Maintain project, campaign and event calendars, tracking creative projects ensuring timely review and execution processes
  


• Manage Alliant’s social media accounts, including the development and scheduling of posts, updating pages and engaging with followers
  


• Coordinate event sponsorships including asset management, attendance, sales and marketing materials
  


• Maintain paid media campaigns across search, social, display and direct publishers, including researching price quotes, placing orders, optimizations and reporting
  


• Support SEO and search efforts with keyword research and other recommendations
  


• Compile market research and competitive analysis, communicating updates to stakeholders across the business
  


• Manage monthly reporting and aggregation for team KPI reports
  


• Monitor marketing budget through weekly expense tracking
  


• Assist with website updates and maintenance
  


• Prepare marketing materials for deployment and/or print production
  


• Other general research to support content development, marketing events and webinars
  


• Maintain an organized inventory of Alliant premiums (marketing swag) and printed materials
  


• Monitor and maintain marketing share drive and any future sales enablement platform to ensure most up to date collateral and marketing materials are organized and easy to access
  


• Assist with managing Marketing team interns
  

Requirements

Qualifications and Skills

• Bachelor’s degree in marketing, communications, business administration or an analytics-related discipline preferred
  


• Interested in marketing for current and innovative B2B marketing strategies across multiple channels (email, webinars, live chat, display, paid social, direct mail, etc.)
  


• Demonstrated proficiency with Microsoft Word, Excel, and PowerPoint
  


• Familiarity with marketing automation and CRM tools, Hubspot and Salesforce are a big plus
  


• Experience using social media networks such as LinkedIn and Twitter
  


• Experience in Google Ads, Google Analytics and SEO a plus
  


• Excellent verbal and written skills with the ability to distill key takeaways quickly
  


• Ability to thrive in a fast-paced environment with multiple projects and priorities
  


• Exceptional attention to detail
  


• Collaborative, team player committed to having a good time while doing a great job
  


•  
  

​

Benefits