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Marketing Coordinator - Dermatology and Plastic Surgery

Job Description - Marketing Coordinator - Dermatology and Plastic Surgery


  • Job Title: Marketing Coordinator


Company: Appearance Center of Newport Beach & Skin Cancer and Reconstructive Surgery Center (SCARS Center)


Our Mission and Impact:
At the Appearance Center and SCARS Center of Newport Beach, we don't just treat skin, we restore confidence and change lives. As a prestigious dermatology and plastic surgery medical group, our nationally recognized physicians are dedicated to excellence in skin cancer and plastic surgery. We are looking for a Marketing Coordinator who understands that every video captured and every story shared is a bridge to a patient finding the care they need. If you are driven by the purpose of helping others feel their best and want to champion a brand that represents the pinnacle of medical artistry, you belong with us.  


What We are Looking For:



  • A proactive "self-starter" who does not wait for instructions but anticipates needs and seizes opportunities.

  • High-energy individuals who bring enthusiasm to every procedure they film and every caption they write.

  • A mindset focused on growth, innovation, and the relentless pursuit of brand excellence.


Key Responsibilities


Content Creation & Management:



  • Capture and manage procedure videos and photos for social media distribution, patient education, and referring doctor communication.

  • Maintain website content.

  • Create and manage collateral. 


Social Media Engagement and Reputation Management:



  • Respond to comments and messages with compassion, urgency, and professionalism.

  • Monitor and manage the company’s online reputation across platforms.

  • Build and grow relationships with influencers in the beauty and medical industries.


Newsletter:



  • Create and send our monthly patient newsletter to our 30,000 patient database.


Analytics & Reporting:



  • Track performance metrics, ROI, and share actionable insights with management.

  • Use data to refine strategies and improve future campaigns.


Collaboration and External Experts:



  • Collaborate with our experienced management team on strategy and goals. 

  • Collaborate with our phsyicians and PA's on Social Media content.

  • Collaborate with our digital marketing / advertisement vendor

  • Collaborate with our SEO vendor


Requirements:


Experience & Skills:



  • 1-2 years of experience in marketing within the plastic surgery, dermatology, or beauty industry.

  • Proficiency in Adobe Suite (Photoshop, Premiere, etc.), content creation tools (CapCut, Canva), and SEO best practices.

  • Basic photography and videography skills


Personal Qualities:



  • Keen sense of aesthetics and style that resonates with a luxury, aspirational audience.

  • Passionate about health and beauty industry.

  • Enthusiasm for capturing content from our medical providers. 


Education:



  • Bachelor’s degree in Social Media Marketing, Marketing, Communications, or a related field (preferred).

  • A portfolio showcasing past campaigns, creative content, and measurable results.


Why Join Us?


This exciting position offers the opportunity to work with a prestigious healthcare organization, develop hard skills and innovative marketing strategies, and collaborate with a dynamic team in the beauty and medical industry. If you’re a passionate storyteller with a creative vision, we want to hear from you!


How to Apply:


Please send your cover letter, resume, and marketing portfolio of previously executed projects. In your cover letter, please share a brief example of a project or brand you were genuinely excited about, and describe what specific actions you took to champion it. 

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