Job Description - Marketing Coordinator - Dermatology and Plastic Surgery
Job Title: Marketing Coordinator
Company: Appearance Center of Newport Beach & Skin Cancer and Reconstructive Surgery Center (SCARS Center)
Our Mission and Impact: At the Appearance Center and SCARS Center of Newport Beach, we don't just treat skin, we restore confidence and change lives. As a prestigious dermatology and plastic surgery medical group, our nationally recognized physicians are dedicated to excellence in skin cancer and plastic surgery. We are looking for a Marketing Coordinator who understands that every video captured and every story shared is a bridge to a patient finding the care they need. If you are driven by the purpose of helping others feel their best and want to champion a brand that represents the pinnacle of medical artistry, you belong with us.
What We are Looking For:
A proactive "self-starter" who does not wait for instructions but anticipates needs and seizes opportunities.
High-energy individuals who bring enthusiasm to every procedure they film and every caption they write.
A mindset focused on growth, innovation, and the relentless pursuit of brand excellence.
Key Responsibilities
Content Creation & Management:
Capture and manage procedure videos and photos for social media distribution, patient education, and referring doctor communication.
Maintain website content.
Create and manage collateral.
Social Media Engagement and Reputation Management:
Respond to comments and messages with compassion, urgency, and professionalism.
Monitor and manage the company’s online reputation across platforms.
Build and grow relationships with influencers in the beauty and medical industries.
Newsletter:
Create and send our monthly patient newsletter to our 30,000 patient database.
Analytics & Reporting:
Track performance metrics, ROI, and share actionable insights with management.
Use data to refine strategies and improve future campaigns.
Collaboration and External Experts:
Collaborate with our experienced management team on strategy and goals.
Collaborate with our phsyicians and PA's on Social Media content.
Collaborate with our digital marketing / advertisement vendor
Collaborate with our SEO vendor
Requirements:
Experience & Skills:
1-2 years of experience in marketing within the plastic surgery, dermatology, or beauty industry.
Proficiency in Adobe Suite (Photoshop, Premiere, etc.), content creation tools (CapCut, Canva), and SEO best practices.
Basic photography and videography skills
Personal Qualities:
Keen sense of aesthetics and style that resonates with a luxury, aspirational audience.
Passionate about health and beauty industry.
Enthusiasm for capturing content from our medical providers.
Education:
Bachelor’s degree in Social Media Marketing, Marketing, Communications, or a related field (preferred).
A portfolio showcasing past campaigns, creative content, and measurable results.
Why Join Us?
This exciting position offers the opportunity to work with a prestigious healthcare organization, develop hard skills and innovative marketing strategies, and collaborate with a dynamic team in the beauty and medical industry. If you’re a passionate storyteller with a creative vision, we want to hear from you!
How to Apply:
Please send your cover letter, resume, and marketing portfolio of previously executed projects. In your cover letter, please share a brief example of a project or brand you were genuinely excited about, and describe what specific actions you took to champion it.
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