Marketing, Digital & Sales Manager

This role is focused on building connections, driving new business, and supporting existing clients and referral sources. The Marketing, Digital & Sales Manager will be responsible for creating and executing innovative marketing strategies, expanding community outreach, and developing strong relationships that fuel growth.

The ideal candidate is a seasoned healthcare sales professional with hands-on experience in home care, an entrepreneurial mindset, and a passion for making meaningful connections. This role requires someone who excels at networking, thrives on building partnerships, and is motivated to increase brand visibility in the community.

At Senior Helpers, we value a positive workplace culture, teamwork, and the knowledge that the work we do truly makes a difference for seniors and their families. We believe our employees are our greatest asset, and we are looking for someone who can bring energy, creativity, and dedication to help us grow and succeed.

Responsibilities include but are not limited to:

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  Build and maintain strong relationships within the community through networking, outreach, and partnerships.

  
  


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  Represent the company at community events, health fairs, and professional meetings to promote brand awareness and services.

  
  


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  Generate new business opportunities by developing connections with referral sources, healthcare providers, and community organizations.

  
  


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  Assist with inbound leads, providing timely follow-up and supporting prospective clients through the decision-making process.

  
  


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  Support existing clients by ensuring a positive experience, maintaining regular communication, and addressing needs promptly.

  
  


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  Collaborate with internal teams to ensure client inquiries and referrals are handled efficiently.

  
  


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  Identify opportunities for market expansion and growth through outreach strategies and targeted campaigns.

  
  


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  Track and report on marketing and outreach activities, providing insights and recommendations for improvement.

  
  


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  Assist in creating and executing local marketing initiatives, promotional activities, and brand-building efforts.

  
  


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  Maintain awareness of competitors and industry trends to identify opportunities for differentiation.

  
  


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  Perform other outreach and marketing-related tasks as needed to support business development.

  
  

Qualifications:

• Bachelor's Degree preferred (or equivalent combination of 5+ years of relevant work experience)


• Experience in marketing preferred. 


• Senior care experience strongly preferred.


• Demonstrable sales, sales development, and sales management experience


• Possess a strong business acumen


• Must have excellent organizational skills, attention to detail, and the ability to prioritize in a changing environment.


• Proactive with foreseeing potential issues and providing multiple resolutions


• Strong collaboration skills with both subordinate team and corporate partners


• Proficiency in Microsoft Word, Excel, Internet, and Outlook required.


• Ability to learn software programs quickly.

Benefits:

• 401(k) matching


• Short team & Long-term Disability


• Paid Time Off


• Life Insurance


• Pay On Demand     


• Bonus structure


• Varies Discount Programs

We are proud to be an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state and local news.