Marketing Innovator

Imagine not simply executing marketing tactics but architecting the growth story of a category-defining SaaS platform. 

Imagine not only generating leads, but transforming how an entire industry discovers, evaluates, and adopts energy efficiency solutions.
 

Imagine not just managing campaigns but pioneering the narrative that accelerates our planet's transition to sustainable energy.
 

If you're a marketing professional who thrives at the intersection of technology and storytelling, strategy and execution, AI and creativity—read on. Because StreamLinx, the maker of SnapCount, is revolutionizing how energy services companies scale across North America, and we need you
to amplify our impact and accelerate our growth.  

We’ve built the mobile and cloud-based platform that's become the operating system for the energy services industry. Our customers range from large national ESCOs to specialized electrical contractors, and they rely on SnapCount to transform slow, error-prone manual processes into streamlined digital workflows that increase speed and project capacity by 30% and win rates by 25%. The energy retrofit boom is real, and we're the technology enabling it to scale.  

Which brings us to you. Amid our evolution to market leadership, we're seeking a Marketing Innovator who combines analytical rigor with creative vision, strategic thinking with hands-on execution, and technical fluency with compelling storytelling. You'll work directly with our leadership team to build a world-class marketing engine that drives Annual Contract Value growth, expands usage within existing accounts, and attracts high-value enterprise customers and talent.  

Performance Expectations  

Within the first four weeks:  

• Master our ecosystem: Gain deep expertise in SnapCount’s product, value, and differentiation through hands-on use and customer conversations. Confidently articulate our position in the energy services contracting market. 

• Audit and strategize: Assess current marketing efforts across SEO, content, web, and sales enablement. Identify quick wins and build a prioritized transformation roadmap. 

• Connect with customers: Interview 5–7 customers to understand their journey, capture success stories, and refine messaging that resonates with our target audience. 

• Establish your toolkit: Own and optimize the marketing tech stack (Salesforce, HubSpot, analytics, CMS). Build dashboards tracking traffic, leads, CAC, and pipeline impact. 

Within the first 90 days: 

• Launch the content engine: Develop and execute an editorial calendar across blogs, case studies, social, email, and events. Deliver at least three sales-ready customer case studies. 

• Activate demand generation: Design and launch integrated campaigns for expansion and new acquisition. Use A/B testing to continuously optimize performance. 

• Implement AI-powered efficiency: Deploy AI tools for SDR/BDR automation and content creation to enable scalable, personalized outreach. 

• Build strategic collateral: Create a cohesive library of enablement materials that help sales and customer champions clearly communicate SnapCount’s value. 

Year One and Beyond: 

• Drive measurable growth: Directly support YoY growth by generating qualified pipelines and accelerating sales cycles. 

• Own the customer journey: Design and optimize the end-to-end buyer journey, using advanced nurture programs to increase conversion at every stage. 

• Scale through partnerships: Launch co-marketing programs with manufacturers and channel partners, leveraging the SnapSource platform. 

• Establish thought leadership: Position StreamLinx leaders as industry experts through speaking engagements, podcasts, and strategic content. 

What It Takes to Succeed:
 

• B2B SaaS growth experience: 3–5 years driving results in technical, complex or B2B sales environments 

• Full funnel marketing: Proven experience contributing across marketing content, digital campaigns, events, and partner initiatives 

• AI enabled marketer: Comfortable and has experience using AI tools to improve content creation, research, and campaign efficiency 

• Metrics driven mindset: Strong command of SaaS economics (CAC, LTV, NRR) and experimentation 

• Customer-centered storytelling: Ability to translate complex products into clear, emotional and compelling value narratives 

• Executional leadership: Self-directed, adaptable collaborator who thrives in fastmoving, resource lean teams 

Why You'll Love Working Here  

The work happens in an open, collaborative environment designed for impact, not appearances. You’ll have direct access to leadership and immediate influence on company strategy. We offer competitive compensation, comprehensive benefits, hybrid work flexibility, professional development opportunities, and the chance to directly contribute to fighting climate change through technology adoption.  

Most importantly, you'll be joining at the perfect moment. We've achieved product-market fit, have a passionate customer base, and are ready to scale. Your work will directly accelerate the adoption of energy-efficient technologies that reduce carbon emissions and save businesses millions in energy costs.  

Ready to write the next chapter of your career while helping write the future of sustainable energy? We want to hear your story.  Submit your resume, salary requirements, and portfolio today at https://streamlinx.bamboohr.com/careers