Job Description - Marketing Lead

About the Role

Do you love food, community, and bringing people together? Chick-fil-A

Shelby Township and Chick-fil-A Hall Road at Romeo Plank are looking for a

creative, energetic Marketing professional to build and execute the marketing

strategy for both restaurants. You'll work directly with the Owner-Operator to

grow our brand, make a real impact in the community, and lead with food, always

with a focus on creating remarkable experiences for our guests and team

members.

Pay is commensurate with experience.

What You'll Do

Strategy and Planning

  • Create a marketing plan for both restaurants, build and execute an actionable plan to deliver it
  • Coordinate marketing efforts across both locations, including partnerships and in-store activations
  • Lead with great food, including planning and running menu item sampling
  • Identify opportunities for the Operator to engage with the community and build the brand

Events and Activations

  • Plan and execute in-restaurant events and activations
  • Plan and execute external events in the community
  • Use Chick-fil-A's internal Spotlight tools to schedule events and treats and to email the guest database
  • Organize and execute the Be Our Guest Card distribution strategy

Cow Team and Brand Presence

  • Deploy the Cow costume in the restaurants and the community
  • Recruit, create, and manage the Cow Team (within our Team) 

Community Partnerships and Giving

  • Lead the giving strategy and process with the Owner-Operator
  • Identify sponsorship opportunities with local organizations and schools
  • Organize Leader Academy activations with local schools

Team Member Engagement

  • Coordinate the submission of team member scholarship applications
  • Conduct internal team member surveys and share the results with leadership

Creative and Brand Standards

  • Produce creative collateral within Chick-fil-A brand standards
  • Ensure all advertising and marketing collateral is on brand

What We're Looking For

  • Experience in marketing, events, community relations, or a related field. Restaurant or hospitality experience is a plus
  • Strong organizational and project management skills, with the ability to manage multiple events anpriorities
  • Excellent communication and relationship-building skills
  • Creative eye and comfort producing on-brand collateral (Canva, Adobe, or similar)
  • Ability to lead and motivate a team of team members and volunteers
  • Comfortable representing the brand at events, including evenings and weekends as needed
  • Reliable transportation to travel between both locations and community events

Why Join Us

  • Work closely with Owner-Operator and Leaders who invests in your growth
  • Be a visible part of the community you live in
  • Competitive pay, flexible scheduling, Sundays off
  • Health benefits, 401k
  • Team member scholarship opportunities and other benefits

 

Work schedule

  • Other

Benefits

  • Flexible schedule
  • 401(k)
  • Employee discount
  • Mileage reimbursement
  • Paid training
  • Health insurance
  • Dental insurance
  • Vision insurance
  • Other
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