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Marketing Manager

Job Description - Marketing Manager

Marketing Manager

 

Location: Columbia, SC
Job Type: Full -time, On -Site

Role Summary

The
Marketing Manager is responsible for translating ARK Products’ marketing
strategy into execution. This role owns the planning, coordination, and
delivery of marketing initiatives across content, merchandising, marketplaces,
and special projects, ensuring work moves forward efficiently, consistently,
and on time and budget.

This
is a hands -on, execution -led role with light operational oversight. The
Marketing Manager manages timelines, vendors, and internal coordination while
relying on agencies and partners for specialized or deep technical work. This
role serves as the primary point of accountability for day -to -day marketing
execution.




Requirements

Key Responsibilities

Marketing Execution & Project Leadership

  • Own execution
    of the marketing roadmap and content calendar, ensuring initiatives move
    from idea to completion

  • Lead new
    product launches across all channels

  • Lead
    select marketing initiatives per quarter (e.g., school system outreach,
    content digitization projects) from planning through execution
  • Translate
    direction from leadership into actionable plans, timelines, and
    deliverables, escalating risks or blockers early

  • Coordinate
    internal teams, vendors, and agencies to ensure projects are completed on
    time and on scope and budget

Content, Merchandising & Marketplaces

  • Oversee
    execution of content initiatives across social, blog, website, and
    marketplaces (coordination and execution support; not content creation)

  • Manage
    merchandising coordination for product launches, including photography,
    content, design, and site updates

  • Support
    marketplace growth and optimization efforts by reviewing and updating
    listings and storefronts, coordinating with agencies, and ensuring
    accuracy

Vendor, Agency, & Light Marketing Operations Support

  • Support efforts
    needed to keep vendors, agencies, and platforms moving (execution -focused),
    such as creating product sets, coordinating content needs, and ensuring
    agency follow -through

  • Support product
    feed management, advertising feeds, and basic integrations primarily
    through coordination, troubleshooting, and vendor support

  • Maintain
    working knowledge of the marketing technology stack and coordinate with
    vendors, agencies, or platforms as needed to support updates, fixes, and
    improvements

Additional Responsibilities

  • Pull and review
    marketing performance data and surface high -level insights to leadership

  • Document
    marketing processes into SOPs to support consistency, scalability, and
    onboarding

  • Other projects
    as needed – we are a small team that wears many hats, so flexibility is a
    must

 


Qualifications

  • Experience in
    digital marketing platforms, consumer product goods, eCommerce, and
    content workflows

  • Experience in
    marketing execution, project management, or general marketing management

  • Strong
    organizational and follow -through skills

  • Comfort
    managing multiple projects and coordinating across teams and vendors

  • Ability to
    balance structure with flexibility in a growing entrepreneurial company

  • Proactive, collaborative,
    solution -oriented mindset


Benefits

What We
Offer:

  • Competitive
    salary and benefits package

  • Opportunity
    to work with a dynamic team

  • Professional
    growth and development opportunities

 

How to Apply:
If you're a driven marketing professional with a passion for detail, we'd love
to hear from you. Please submit your resume, along with a brief cover letter
(optional) outlining your interest in this role and how your skills align with
our needs.



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