We are seeking a competitive Marketing Manager to join our cohesive team at Manufacturing Company in Akron, OH.
Growing your career as a Full-Time Marketing Manager is a fantastic opportunity to develop productive skills.
If you are strong in presentation, decision-making and have the right drive for the job, then apply for the position of Marketing Manager at Manufacturing Company today!
A Northeast Ohio Engineered products manufacturer has an immediate opening for a Marketing Manager.
Job Summary:
The Marketing Manager is responsible for developing and implementing the marketing strategy to generate leads and increase market awareness of our innovative products.
Key Duties and Responsibilities:
- Collaborate with the President, Sales team and others to develop and implement marketing strategies that generate leads and broaden market awareness of products.
- Create the strategy, implement, and measure results for digital marketing to generate leads and support our growth objectives including SEO, Paid Ads, YouTube, LinkedIn and others.
- Develop and implement the website strategy including updates, new content, videos, blogs and white papers.
- In conjunction with the sales team, manage the CRM for e-mail campaigns, vertical marketing and other targeted communications including messaging, copy development, graphics, results measurement and other content.
- Assist with preparations and executing trade shows, both direct shows and Channel Partner events including establishing show objectives, messaging, contracts, exhibit hall coordination, logistics, setup and teardown.
- Develop relationships with Channel Partners to leverage our marketing activity through collaboration with them.
- Market research and development of highly targeted messaging to prospective target customers including identification of key contacts and decision makers.
- Create content for marketing communications including copy, videos and still images.
- Develop brochures and promotional pieces.
- Manage the marketing communications calendar.
- Other duties as applicable.
Essential Traits:
- Excellent communications and interpersonal skills.
- Able to multi-task and manage multiple priorities effectively.
- Results oriented and data driven to assess and improve results.
- Operates effectively in a team environment.
- High degree of accuracy, attention to detail and strong organizational skills.
- Hard working, hands-on with a high sense of urgency.
- Innovative; develops and implements new ideas.
- Achieves results by working with outside contractors as needed.
Key Metrics:
Lead generation quality and quantity.
Benefits of working as a Marketing Manager in Akron, OH:
● Company offers great benefits
● Company offers career progression opportunities
● Leading Industry Pay