The Marketing Project Manager will report into the Vice President of Marketing and support the planning and implementation of events, consumer-facing Cloud Cover promotions, in-store and community events, and retail store experience (for High Profile and third-party retailers)
JOB DUTIES:
Core duties and responsibilities include the following. Other duties may be assigned.
Assist Marketing team in development and implementation of the Cloud Cover marketing programs. Coordinate acquisitions of required materials from internal partners for Cloud Cover social posts and advertisements; distribute to various retailers & vendors for events. Coordinate retail marketing materials for new store launches and existing stores including but not limited to manager business cards, store postcards, order online cards, etc. Order Cloud Cover marketing materials based on event calendar; coordinate with internal & external resources to ensure brand standards are met. Collaborate with cross-functional teams to manage calendar of new product promotions, including creative, merchandise planning and sales. Establish and maintain relationships with key vendors, suppliers, partners and venues. Plan event details and aspects, including staffing, station set-up/accommodation, swag/giveaways, advertising, including problems/scenarios that could impact the event. Take photo/video of appropriate events. Assist in the implementation of the Cloud Cover brand strategy. Prepare and report marketing activity reports and metrics for measuring program success. Conduct research to analyze market trends, customer behavior, and competitive landscape, and prepare reports by collecting, analyzing, and summarizing data. Bachelor’s degree in Business, Marketing, Advertising, Retail Management or related field, 2+ years’ experience or equivalent
SUPERVISORY RESPONSIBILITIES:
None
JOB REQUIREMENTS:
Familiarity
with content management systems (CMS) and customer relationship management
(CRM) tools preferred.
Working
knowledge of HTML and design and email software preferred.
Proven ability to establish
strong credibility and build relationships, operate in an environment of
ambiguity, and maintain strict confidentiality.
Excellent organizational skills and ability to prioritize and execute multiple tasks. Ability to use good judgment in a fast-moving environment with strong desire to desire to research and implement marketing best practices. Thrive in a rapidly changing environment, are curious and have a passion for working in a growing Marketing team and a partnering with other internal departments and outside vendors. Must possess grounded business judgment, strong written and oral communication skills, and a practical, common-sense approach to getting things done. Working knowledge of the cannabis industry, customer requests, and upcoming trends and vendors. Regular travel to retail stores in Michigan and occasional travel to other states may be required.
Must
be at least 21 years of age and able to pass a background check.
O
ur mission is to share our love of cannabis with the world.
If you
’
re interested in being part of our journey, we
’
d love to hear from you!
C3 Industries is led by a passionate, creative, and hardworking team of cannabis cultivation and processing experts. We produce the highest quality, indoor cannabis flower and extracted products at our state-of-the-art facilities in Michigan, Missouri, Massachusetts, Illinois, and New Jersey.
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Compensation Estimate Disclaimer
All compensation range estimates are generated by the third party job search engine websites; C3 Industries will compensate qualified candidates commensurate with experience and industry norms.
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