Marketing Strategist

The Marketing Strategist specializes in mobilizing key tactics and creative efforts to maximize CCV events and internal happenings. This role exists to hear the needs of CCV ministries, campuses, and programs, decipher them into actionable marketing functions, and activate them for real results. The Marketing Strategist specializes in event promotion, campus launches and related internal communications through stage, digital, physical assets or otherwise. As a Strategist, this person constantly asks the important questions: what’s working; why is it working; when should we pivot; where should we innovate? With an ear to the ground on CCV progress, and eyes on the possibilities of the future, this CCV Marketing Strategist leads CCV marketing efforts into new and exciting realms to reach the Valley for Christ. 

Essential Job Functions  

• Oversee ministry calendars to anticipate and equip upcoming events and initiatives 

• Email (Hubspot), social (Facebook, IG, TikTok, YouTube), internal and external (media, print, PR) proficiencies 

• Develop PESO tactics to amplify said events (Paid, Earned, Shared, Owned channels) 

• Liaison between marketing and ministry teams understand wins and strategies 

• Delegation and project management of self (Monday.com) and of creative teams 

• Copywriting for owned and shared channels 

• Collaboration with design experts on look and feel for assets 

• Steward related marketing dollars for project needs and collateral 

• Flexibility and innovation within a nimble team 

• Leadership and ability to coach volunteers on marketing executions

Minimum Qualifications 

Character & Chemistry 

• A passion for reaching the lost 

• Personal integrity in all areas of life 

• Must be – or willing to become – a participating member of CCV 

• Regularly attends worship services with their family 

• Is an active participant in a neighborhood group, a transformation group and is a regular tither 

Competency 

• Interpersonal Skills – relates well to all kinds of people and builds effective relationships, communicates effectively both interpersonally and corporately. 

• Leadership Skills – the ability to build an effective team, continually communicate vision and purpose effectively, the ability to steadfastly push self and others to produce results. 

• Customer Focus – is dedicated to meeting the expectations of our attendees, their families and the coaches and team members we work with daily. 

• Drive for Results – steadfastly pushes self and others for results.  Is action-oriented and displays focus, passion & initiative.  Takes appropriate action when something needs to be done. 

• Self-Development – committed to improvement, seeks constructive criticism, and understands strengths and weaknesses. 

• Strategic Planning Skills – is able to forecast needs and respond to changes to ensure that necessary resources will be available to meet demands and deadlines. 

• Administrative Skills – detail oriented; is able to maintain an organized process, delegate properly and multi-task effectively. 

Education and Experience 

• Bachelor’s Degree in Communications, Marketing or related field preferred 

• 5+ years in a related Ministry/Non-Profit or Cause-Based Organization preferred  

All your information will be kept confidential according to EEO guidelines.

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required of employees. CCV Leadership reserves the right to revise the position, its job functions, minimum qualifications and other aspects of the position in any way at any time. 

General Information

The above statements are intended to describe the general nature and level of work being performed by individuals assigned to this position. They are not intended to be an exhaustive list of all duties, responsibilities, and skills required of employees. CCV Leadership reserves the right to revise the position, its job functions, minimum qualifications and other aspects of the position in any way at any time.