Marketing Strategy Senior Associate

Join the Business Banking marketing team and make a meaningful impact on a high-growth business by creating bold, high-impact campaigns that position the business as a strong challenger in the marketplace. This is your opportunity to grow your career at one of the world's most influential financial institutions, where your ideas and expertise will directly shape how small business owners discover and engage with Chase for Business.

As a Marketing Strategy Senior Associate at JPMorganChase within the Business Banking Marketing team, you will support the execution and optimization of paid media and in-branch brand campaigns that build awareness and consideration for Chase for Business. You will help move small business owners through the marketing funnel by coordinating multi-channel initiatives across paid media, branch merchandising, and owned social channels. Your work will span campaign concept through launch, cross-functional collaboration, and ongoing performance monitoring to identify optimization opportunities that drive measurable results.

Job responsibilities

• Support the development of campaign briefs that define business objectives, key performance indicators, audience and targeting strategy, and geographic or branch footprint considerations


• Coordinate with agency and internal stakeholders in the planning and execution of paid media activity, supporting the Vice President in managing multiple workstreams simultaneously


• Monitor campaign pacing and delivery, lead in-flight optimizations, and document the rationale for changes to ensure strategic alignment


• Integrate data-driven marketing efforts into measurement plans, identifying test-and-learn opportunities that deliver on marketing objectives and contribute to the broader enterprise learning agenda


• Deliver weekly plan-versus-actual pacing and channel mix reporting, quarterly performance readouts for senior leaders, and post-campaign retrospectives that inform future plans


• Translate media performance data into clear, actionable takeaways accessible to non-technical stakeholders and senior business leaders


• Develop local media strategy, including travel to priority markets to build a tailored marketing approach in each market


• Review media documentation for accuracy, completeness, and alignment with approved strategy and budgets


• Manage invoicing to ensure billing aligns with approved business cases, and develop change controls or business cases supporting paid media campaigns

Required qualifications, capabilities, and skills

• Formal training or certification on Marketing Strategy concepts and 5+ years applied experience


• 5 years of paid media experience at a media agency or in-house media team


• Demonstrated project management capability, including planning, execution, and delivery against timelines


• Proven ability to translate technical concepts and media performance data into presentations that can be understood by non-technical stakeholders and senior leaders


• Strong written, verbal, and presentation skills, with the ability to convey information clearly and concisely


• Excellent relationship-building and collaboration skills, with the ability to build credibility and drive desired business outcomes across diverse teams


• Solutions-oriented mindset with the ability to problem-solve and present data-driven recommendations


• Comfort operating in ambiguous environments and developing action plans based on available information


• High proficiency in Adobe Creative Suite and Microsoft Office applications


• Willingness to travel up to 25%

Preferred qualifications, capabilities, and skills

• Experience in financial services or a highly regulated industry


• Experience developing or working alongside artificial intelligence-powered tools or agents


• Demonstrated ability to lead and coordinate cross-functional teams to deliver shared outcomes


• High curiosity for emerging tools, new content formats, and improved ways of working