Media Buyer (Republican)

We are seeking a Media Buyer to lead the planning and execution of paid media campaigns across traditional and digital platforms. This is a dynamic role ideal for a strategic thinker with strong buying experience and a deep understanding of how to reach audiences across every screen. If you’re passionate about results-driven advertising, skilled in relationship building, and comfortable working in a fast-paced environment, we’d love to hear from you.

This opportunity offers the chance to work at the intersection of data, creativity, and campaign strategy—helping to shape advertising efforts that influence and engage key audiences.

Key Responsibilities

Strategic Media Planning & Buying

• Develop and execute comprehensive media buying strategies across digital, broadcast, cable, OTT/CTV, radio, and print platforms.
• Collaborate with internal teams to craft creative, high-impact targeting plans.
• Optimize media placements and budget allocations to maximize ROI and campaign reach.
• Stay informed on media trends, technologies, and emerging platforms to improve strategy and execution.
   

Client & Partner Relationship Management

• Build and maintain relationships with key decision-makers across political, advocacy, and commercial sectors.
• Present media plans, campaign strategies, and performance insights with clarity and confidence.
• Provide responsive and strategic client service, ensuring timely deliverables and consistent communication.
   

Sales & Business Development

• Research and identify new business opportunities within the political and advocacy space.
• Effectively communicate media capabilities and solutions to prospective clients.
• Drive new revenue by converting leads into clients and expanding existing client relationships.
• Develop strategic sales plans and contribute to long-term business growth.

Campaign Execution & Analysis

• Work closely with operations and account management teams to implement and manage campaigns.
• Leverage reporting tools to monitor, analyze, and optimize campaign performance.
• Utilize platforms such as Google Analytics, Google Data Studio, Datorama, and Funnel to deliver actionable insights.
   

Qualifications

• 5+ years of experience in media buying or advertising sales, preferably in an agency or political setting.
• Proficiency across both traditional media (broadcast, cable, radio, print) and digital platforms (programmatic, OTT/CTV, paid social, paid search).
• Experience with DSPs such as Google AdWords, Xandr, The Trade Desk, Roku/OneView, etc.
• Familiarity with social media platforms, including Facebook, TikTok, X, Instagram, and others.
• Strong understanding of audience targeting, media measurement, and campaign analysis.
• Comfortable with campaign reporting tools. 
• Ability to multitask and adapt quickly in a high-pressure, evolving work environment.
• Willingness to travel as needed.
   

What Success Looks Like

• You lead strategic and efficient media planning across channels that drive real results.
• You cultivate strong relationships with clients and partners, growing accounts and identifying new opportunities.
• You bring fresh ideas to media strategy and help the team stay ahead of a constantly changing media landscape.
   

If you’re ready to take ownership of impactful media campaigns and grow within a high-performing team, we invite you to apply today.