Media Sales Executive

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Job Description - Media Sales Executive

Buckeye Broadband is the leading provider of High-Speed Internet, Cable TV, and phone services in northwest Ohio and southeast Michigan. Our 600+ employees are committed to excellence and innovation, and are encouraged to volunteer in their local communities in which we live and provide service. Buckeye Broadband offers an inclusive total rewards package, which includes the following benefits for all full-time employees:
Competitive Pay
Comprehensive Health Benefits
401K Retirement Savings
Paid Time Off
Discounted Cable and Internet (Within Service Area)
Career Development
Wellness & Fitness Programs
Community Involvement Opportunities
JOB SUMMARY
The Advertising Sales Account Executive is responsible for prospecting new clients and the selling of multi-platform Buckeye Broadband advertising to local advertisers.
The Advertising Sales Account Executive is responsible for achieving agreed upon productivity levels and revenue goals.
The Advertising Sales Account Executive reports to the Market Manager.
There are no direct reports to this position.
ESSENTIAL JOB FUNCTIONS
The Advertising Sales Account Executive is accountable for the following items:
Increasing the revenues of Buckeye Broadband through the sale of commercial advertising on Buckeye Broadband cable, OTT, digital, billboard, and social media platforms;
Presenting new ideas to clients and explaining how specific types of multi-platform advertising will help promote the client’s products or services in the most effective way possible;
Developing and maintaining ongoing relationships with small and medium sized businesses in order to increase and retain advertising sales revenue, including using the telephone to make calls, writing letters & email correspondence, and driving to make personal visits to retailers and advertisers;
Processing all correspondence and paperwork related to accounts;
Delivering advertising proofs to clients for approval;
Preparing promotional plans, sales literature, media kits, and sales contracts;
Developing and preparing idea focused marketing program presentations and cost estimates for potential Buckeye clients;
Meeting the monthly sales activity and revenue goals established for the Advertising Sales Representative position;
Performing collections of accounts as needed;
Performing reporting functions to specified goals; reports include but are not limited to: Keeping CRM updated, and other projection and forecast activity;
Following and enforcing the Company’s policies and procedures, including the EEO guidelines and safety, at all times;
Performing any miscellaneous department duties as needed.
JOB REQUIREMENTS
Education and Experience
High school diploma or the equivalent – required
Minimum 2 years of previous outside sales experience – required
Intermediate computer skills with the ability to use the Internet – required
Experience working with Excel, PowerPoint and Word - preferred
Familiarity with contact management applications (such as salesforce or other CRM) - preferred
Core Competencies
Agile – Embraces change; adaptable and flexible; sense of urgency;
Innovative – Uses critical thinking; Creativity; Continuous learning; Challenges the status quo;
Customer Focused – External/Internal; Creates the exceptional customer experience; demonstrates a sales and service mentality;
Collaborative – Teamwork, Proactive knowledge sharing, Constructive Conflict;
Accountable – See it, Own it, Solve it, Do it; Hold each other accountable.
Skills
Reads, writes and speaks English clearly and concisely with accurate spelling and punctuation;
Demonstrates good working relationship with other Account Executives, Advertisers, Engineering and Programming personnel;
Punctuality and good attendance.
Other Requirements
Background record that meets Company standards;
Reliable means of transportation at all times;
Present professional appearance and demeanor;
Strictly maintains confidentiality of financial and/or other information acquired in the course of work; discloses only when authorized, unless legally obligated to do so.
Valid driver’s license and driving record that meets company standards at all times (used if driving is required)
PHYSICAL DEMANDS
Walking, kneeling, standing, stooping, sitting, driving, hearing, talking, vision (close, distant, color, depth perception, adjust focus), and use of hands and fingers. Light lifting of 25 lbs. is occasionally needed.
WORKING CONDITIONS
The Advertising Sales Account Executive is an entry level full-time, exempt sales position, regularly working 40 hours per week Monday through Friday. In addition, the flexibility to work as needed to meet the customer needs, including Saturdays, Sundays or weekends is required.
The Advertising Sales Account Executive works with various office equipment including, but not limited to, telephones, personal computers, printers, fax machines, paper shredders, copy machines.
The Advertising Sales Account Executive is required to drive on the job as needed and is subject to regular MVR checks. He/she must maintain a valid driver’s license and maintain a driving record the meets Company standards for an insurable driver at all times. Any time these conditions are not met, he/she must not drive on the job and must immediately report it to their supervisor.
The Company is a drug-free workplace. All employees are required to adhere to the Company’s drug-free workplace programs and policies. Pre-employment testing is mandatory along with random testing throughout continued employment.
The duties assigned, the hours worked, and the status of this position is subject to change as the needs of the company changes.
Buckeye Broadband is an Equal Opportunity Employer (EOE)

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