ARKANSAS CHILDREN'S IS A TOBACCO FREE WORKPLACE. FLU VACCINES ARE REQUIRED. ARKANSAS CHILDREN'S IS AN EQUAL OPPORTUNITY EMPLOYER. ALL QUALIFIED APPLICANTS WILL RECEIVE CONSIDERATION FOR EMPLOYMENT WITHOUT REGARD TO RACE, COLOR, RELIGION, SEX, SEXUAL ORIENTATION, GENDER IDENTITY OR EXPRESSION, NATIONAL ORIGIN, AGE, DISABILITY, PROTECTED VETERAN STATUS OR ANY OTHER CHARACTERISTIC PROTECTED BY FEDERAL, STATE, OR LOCAL LAWS.

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Supports strategic plan to grow market share and increase brand loyalty. Amplifies awareness, consideration and preference of strategic service lines and promotion of telemedicine in the organization.

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Description

1. Serves as the marketing relationship “owner” and as a strategic resource for physicians and leaders of Cardiac Services, Neurosciences, Hematology/Oncology, Pulmonary and Endocrine and other service lines.


2. Ensures physician bios, photos, areas of specialty, etc. are current, provided to Manager, Digital Services and posted to AC web and smartphone/mobile properties.

3. Gathers information and writes copy/announcements on new physicians and/or changes in medical staff and ensures information has been provided to Physician Liaisons, Media Relations Specialists, and other key team members for marketing communications.

4. Plans, collaborates and recommends marketing solutions for targeted markets.

5. Supports Physician Liaisons to help strengthen targeted referrals.

6. Represents Marketing & Communications as contact person for service line initiatives or other services as assigned.

7. Performs other duties as assigned.