Job Description - Mgr Area MH Sales


  • Develops and implements strategic marketing plans, sales plans, and forecasts to achieve corporate objectives for products and services.

  • Spends the majority of time planning, meeting with, and following up on key client visits at client locations to with maintain relationships.

  • Develops and manages sales/marketing operating budgets.

  • Plans and oversees advertising and promotion activities including print, online, electronic media, and direct mail.

  • Develops and recommends product positioning, packaging, and pricing strategy to produce the highest possible long-term market share.

  • Achieves satisfactory profit/loss ratio and market share in relation to preset standards, industry, and economic trends.



    • Ensures effective control of marketing results. Takes corrective action to guarantee achievement of marketing objectives falls within designated budgets.

    • Oversees and evaluates market research and adjusts marketing strategy to meet changing market and competitive conditions.

    • Monitors competitor products, sales and marketing activities.

    • Establishes and maintains relationships with industry influencers and key strategic partners.

    • Guides preparation of marketing activity reports and presents to executive management.

    • Establishes and maintains a consistent corporate image throughout all product lines, promotional materials, and events.

    • Directs sales forecasting activities and sets performance goals accordingly.

    • Directs market channel development activity and coordinates sales distribution by establishing sales territories, quotas, and goals.

    • Represents company at trade association meetings to promote product.

    • Coordinates liaison between sales department and other sales related units.

    • Analyzes and controls expenditures of division to conform to budgetary requirements.

    • Assists other departments within organization to prepare manuals and technical publications.

    • Prepares periodic sales report showing sales volume, potential sales, and areas of proposed client base expansion.

    • Reviews and analyzes sales performances against programs, quotes, and plans to determine effectiveness.


     


    MINIMUM QUALIFICATIONS



    • Bachelor’s Degree (in Marketing or Business preferred) with a minimum of five years related experience with progressive sales responsibilities.

    • Strong analytical aptitude

    • Problem solving and negotiation skills

    • Ability to be creative, strong presentation skills and a self-starter

    • Effective communication skills, both written and verbal

    • Working knowledge of Microsoft Office including Publisher

    • Ability to work in a fast-paced environment

    • Results oriented, attention to detail and good time management skills



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