National Retail Manager

The W. Atlee Burpee Company stands as the pinnacle of excellence in the home gardeningindustry, trusted by countless enthusiasts worldwide. As a growing entity, we are committed toappointing a seasoned and adept National Retail Manager to spearhead our retail merchandisingendeavors. If you're driven, organized, and results-oriented, we invite you to join our dynamicteam.

Job Summary: The National Retail Manager will lead our internal National Retail MerchandisingTeam and collaborate with assigned national third-party merchandising broker teams. Your primaryresponsibility will be to develop and execute retail merchandising and relationship strategies,bolstering customer penetration and brand visibility.

Key Responsibilities:
• Oversee the planning, season preparedness, and implementation of U.S. Retail Merchandising strategies.
• Ensure strategic-based programs are presented to all retail customers with comprehensiveresource support.
• Meet or exceed all retail merchandising Key Performance Indicators (KPIs) as assigned in theannual business process.
• Manage product display servicing in a timely and cost-effective manner, includingstart-of-season set-up, replenishments, and end-of- season consolidation.
• Create captivating store layouts that showcase The W. Atlee Burpee Company's brand power and aesthetic.
• Prepare annual and quarterly budgets, presenting them to relevant stakeholders.
• Manage travel and expenditure within allocated budgets, adhering to Company Policies.
• Track inventory movement, introduce competitive promotions, sales, and price changessystematically.
• Identify trends, monitor supply and demand, and collaborate with cross-functional teams tobrainstorm new projects and campaigns.
• Ensure assigned regions meet or exceed annual budget plans and retail merchandisingKPIs.
• Provide monthly market analysis and develop tactical plans to achieve stronger point-of-sale(POS) in core business.
• Maintain retail execution data and customer information in assigned resources/toolsconsistently.

Additional Information:
• Provide direct leadership to three Retail Merchandising Managers (RMMs) and manage 180+Part-time Merchandisers.
• Report directly to the SVP Retail Sales.
• Collaborate closely with various cross-functional teams, including Customer Business Leadership,Sales & Operations, Customer Support, Finance, IT, and Human Resources.
• Ideal candidates possess exceptional communication skills, deadline-driven focus, and a creativeeye for in-store displays.
• Expected outcomes include improved market share and increased profitability within assignedretail accounts.
• Requires a focused and disciplined approach to business tactics, with continuous evaluation ofretail sales and customer effectiveness.

Position Qualifications:
• Minimum of 7-10 years of experience in Consumer Products; experience in SKU intense category,Lawn & Garden, other Seasonal, and/or In-store merchandising execution preferred.
• Minimum of 5-7 years of experience in managing a remote team of merchandisers.
• Bachelor’s Degree Required.
• Demonstrated ability to identify growth opportunities based on an in-depth understanding ofcompany and national retail customer strategies.
• Proven track record of innovative thinking and risk-taking.
• Strong team and interpersonal skills.
• Experience developing successful new business-building ideas based on total understanding ofcustomer’s business drivers and go-to-market strategies.

Burpee is a privately owned and operated seed, plant, and hard goods company, selling across all channels to millions of gardeners every year. We are passionate about quality, innovation, andmaking home gardening a successful experience. The Burpee company has been in business for nearlyone hundred fifty years.

Burpee offers competitive compensation, comprehensive benefits, and paid time off package in this congenial, business casual work environment. For immediate consideration for this opportunity,qualified candidates should forward their resume ASAP. Equal Opportunity Employer.
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