New Car Sales Director

New Car Director – Capitol Chevrolet (Austin, TX)

Full-Time | Leadership Role | High-Energy, Results-Driven

Capitol Chevrolet is seeking a New Car Director with Proven Chevrolet Experience and a track record of driving sales performance. This leader will own the new-car sales floor, develop a high-energy culture, and execute the processes that consistently hit and exceed monthly objectives.

What You’ll Do

• Lead, train, and motivate the New-Car Sales Team daily to maximize performance, appointments, and closing ratios


• Execute strong floor management: presence on the tower, coaching during live deals, supporting touch-to-touch follow-up


• Hit the mark: drive toward monthly unit and gross objectives while maintaining pricing standards and inventory strategy


• Recruit, onboard, and develop high-potential salespeople into consistent producers


• Build traffic, increase showroom engagement, and grow market share


• Maintain a high-energy culture on the floor — urgency, accountability, and customer obsession


• Ensure customer experience excellence from greet to delivery, maintaining CSI expectations


• Work hand-in-hand with Finance, BDC, and Used teams to maximize total store success

What We’re Looking For

• Chevrolet dealership experience REQUIRED (New-Car leadership preferred)


• Minimum 10 years automotive retail leadership experience (Sales Manager, Floor Manager, GSM, or Director level)


• Demonstrated ability to grow volume and gross while leading people


• Strong communication, coaching, and accountability style — visible and active on the floor


• High energy, competitive drive, and dealership presence — leading by example


• Familiar with lead process, digital workflows, CRM accountability, appointment culture, and follow-up standards


• Customer-first mindset with integrity and professionalism

Why Capitol Chevrolet

• Community-driven, high-volume Chevrolet store in the heart of Austin


• Strong leadership support and autonomy to build your culture & your results


• Opportunity to grow market share in the fastest-growing city in Texas


• Competitive compensation plan aligned with performance & store success

We are an equal opportunity employer and prohibit discrimination/harassment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.